Base pay range
Senior Demand Generation Manager (B2B) – MarTech – Hybrid, London
Established as a leader in the MarTech space, our award-winning client enables marketers to increase campaign efficiency and profitability, ultimately driving customer retention and CRM revenue. Trusted by leading brands including Foot Locker, Fred Perry, and Hotel Chocolat, they partner with global enterprises in delivering a measurable impact.
They are now seeking a Senior Demand Generation Manager to manage the organisation’s demand generation efforts, involving building & delivering a strong B2B marketing strategy and delivering campaigns across a range of channels.
This exciting role offers the opportunity to take full ownership of the demand generation strategy, as well as scaling & developing it in-line with business growth and targets.
This is hybrid opportunity, with 2-3 days per week in their London office.
Responsibilities
* Manage own pipeline & drive key commercial metrics
* Build a strong demand engine, forecasting performance & reporting this directly to the senior leadership team
* Constantly monitor & evaluate campaign performance, adapting & refining strategy where needed
* Plan & deliver end-to-end demand generation campaigns, working with closely with wider internal teams for success
* Ensure consistency across campaigns, working closely with wider marketing team
The Successful Candidate
* Ideally from a MarTech / B2B eCommerce Tech background
* Deep understanding & knowledge of paid media channels & platforms (including search, paid social, retargeting, direct mail)
* Mid-market or enterprise-level experience is essential
* Strategic experience required e.g. working with/managing budgets etc.
* Commute to the London office 2-3 times per week
Senior Demand Generation Manager Package
* Stock options
* Pension options
* 30 days annual leave plus bank holidays
Seniority level
* Mid-Senior level
Employment type
* Full-time
Job function
* Marketing, Business Development, and Sales
Industries
* Marketing Services, Technology, Information and Media, and IT Services and IT Consulting
#J-18808-Ljbffr