Bars Multi Venue Manager
Department: Bars & Shops
Employment Type: Permanent - Full Time
Location: Skegness
Description
The Bars Manager leads all day-to-day operations of a WET trade venue, driving exceptional guest experiences, tight control of commercial performance, and the development of a highly engaged, service led team.
This role is looking after Studio 36, Jelly Fish and Skyline Bar.
You will:
* Deliver a brilliantly executed bar experience through fast, safe, friendly service and consistent product quality.
* Champion commercial success by maximising stock yield, managing cellar and product controls, and driving sales through product mix, upselling, and activation.
* Use insight (P&L, SPH, stock results, yield reports, NPS, team data, guest volumes) to make informed decisions that elevate performance.
* Be highly visible on the floor, leading standards, coaching in real time, and interacting with guests to create memorable moments.
KPIs
* Guest NPS (overall, speed of service, quality of serve)
* eNPS & team engagement
* Stock yield %, stock loss, line variances, waste & compliance
* Revenue growth, SPH, Bserve volumes & category sales mix
* P&L delivery vs. budget
* Payroll management & labour productivity
* RPRPRT - Right People, Right Place, Right Time
* Audit & compliance results (H&S, Licensing, Food Safety, Cellar Management, Cash & Stock Controls)
* Team retention & development progress
General Duties & Key Accountabilities
Guest Experience & Service Leadership (WET Focused)
* Own the full guest experience within the bar, ensuring speed, quality and friendliness of service during all trade patterns.
* Actively manage guest flow to reduce queue times and maintain a lively, well organised bar environment.
* Ensure consistency of product delivery across all WET categories (draught, spirits, cocktails, hot beverages, premium serves).
* Use NPS trends and guest comments to improve service points, product mix, and bar layout where possible.
* Be highly visible during peak trading to support, coach, and solve issues in real time.
Commercial, Stock & Business Performance
* Full accountability for stock results, including:
o stock yield performance
o line checks
o waste reduction
o stock rotation & product care
o safe cellar management
o cash variances
* Use stock reports to identify patterns, risks or opportunities and implement action plans to improve yields and reduce loss.
* Contribute ideas to increase WET sales: premiumisation, product placement, seasonal activation, and upsell training.
* Deliver labour plans aligned to forecasted demand, improving productivity without compromising service.
* Complete rotas in SAM 3 weeks ahead and ensure accuracy in payroll closing.
* Drive the profitability of the bar through margins, SPH, ATV, and effective promotions.
Team Leadership, Culture & Development
* Create clear, measurable objectives for supervisors that drive performance in revenue generation, queue management, profit protection, compliance, Guest experience, and team experience.
* Lead and develop a positive, high performance bar team through coaching, recognition, and hands on guidance.
* Ensure all team members are fully trained in product knowledge, pouring standards, cellar safety and responsible alcohol retailing (Challenge 25, refusals, licensing obligations).
* Conduct meaningful 1:1s, PDPs, performance reviews and use realtime feedback to support development.
* Role-model Butlin's Values and Leadership Behaviours at all times.
* Build a multiskilled team capable of flexing across the resort to meet guest volume and business need.
* Actively improve team retention through recognition, support, development opportunities and open communication.
Operational Excellence, Safety & Compliance
* Ensure complete compliance with licensing legislation, including Challenge policies, refusals logs, trading hours and responsible retailing.
* Oversee cellar management to guarantee safety, product quality, proper changeover, gas system handling and hygiene.
* Maintain full audit readiness across:
o bar cleanliness and organisation
o food safety
o H&S and COSHH
o security, cash handling and stock holding
o brand standards
* Lead venue opening/closing routines and complete daily operational checks.
* Escalate risks appropriately and own corrective actions.
Cross Resort Collaboration & Leadership
* Work closely with Central Commercial & Procurement to align on product range, price changes and yield objectives.
* Build strong relationships with leadership teams and peers across all resorts to share ideas and improve performance.
* Support other venues and departments when operational needs shift
* Championing Butlin's Team member plus modelling optimisation labour alongside other resort leaders.
Key Knowledge/Experience & Qualification Requirements
* Demonstrable leadership experience within a WET led bar, pub, Night club or high-volume hospitality environment.
* Strong understanding of cellar management, stock controls, licensing law and responsible alcohol retailing.
* Proven commercial acumen with experience delivering stock yield targets and improving financial performance.
* Experience working with multiskilled teams in fast paced, high-volume operations.
* Strong coaching ability, able to upskill teams in service, product knowledge, and operational excellence.
* Skilled in rota planning, forecasting and managing labour to demand.
* Confident communicator who can influence, motivate, and adapt quickly to changing needs.
* Strong problem solver with the ability to stay calm and lead during pressured trading periods.
* Demonstratable experience of leading teams to success, this includes proficiency in:
o Managing performance.
o Coaching team.
o Delivering team training.
o Setting standards and role modelling this behaviour.
o Problem solving.
o Providing feedback.
o Communicate business goals and objectives and support team to achieve these targets.
o Able to manage multiple priorities and can adapt quickly to changing requirements.
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