Job Summary
We are seeking a dynamic and analytical Brand Strategy Consultant to join our team. In this role, you will be responsible for developing and implementing effective brand strategies that resonate with target audiences and drive business growth. You will leverage your strong business analysis and analysis skills to assess market trends, consumer behaviour, and competitive landscapes, ensuring our brand remains relevant and impactful.
Responsibilities
* Conduct comprehensive market research to identify trends, opportunities, and challenges within the industry.
* Develop strategic brand positioning and messaging that aligns with business objectives.
* Collaborate with cross-functional teams to create integrated marketing strategies that enhance brand visibility and engagement.
* Analyse consumer insights and feedback to inform brand strategy adjustments and enhancements.
* Monitor brand performance metrics and provide actionable recommendations for improvement.
* Prepare detailed reports and presentations for stakeholders, showcasing findings and strategic recommendations.
* Stay abreast of industry developments, competitor activities, and emerging trends to maintain a competitive edge.
Experience
* Proven experience in brand strategy development or related fields is essential.
* Strong business analysis skills with the ability to interpret data effectively.
* Excellent analytical skills, enabling you to draw insights from complex datasets.
* Experience working in a collaborative environment with cross-functional teams is advantageous.
* A background in marketing or communications would be beneficial but is not mandatory. If you are passionate about branding and have a knack for strategic thinking, we invite you to apply for this exciting opportunity as a Brand Strategy Consultant.
Job Types: Full-time, Permanent, Graduate
Pay: £31,400.92-£81,614.48 per year
Benefits:
* Additional leave
* Company car
* Company pension
* Flexitime
* Free or subsidised travel
* Free parking
* Health & wellbeing programme
* Life insurance
* On-site parking
* Private dental insurance
* Private medical insurance
* Sick pay
Work Location: In person