Sales Representative - London
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Sell Something You Believe In…
We have an exciting opportunity for a Sales Representative to join our successful London based sales team on a permanent basis.
Become a Riverford Ambassador…
For nearly 40 years, our organic veg boxes have been built on ethics, sustainability, and great-tasting food—good for you and the planet. As part of the UK’s best-rated, employee-owned veg box company, you’ll be a co-owner, with a genuine voice in shaping our future.
Our award-winning sales team is passionate about what we do, and here, success isn’t just about sales—it’s about pride, purpose, and making a real difference.
This role offers great earning potential, a supportive team environment, and meaningful perks that truly matter…
* £29,111.91 per annum, plus a rewarding uncapped commission structure, with realistic on-target earnings (OTE) of £38,000 - £40,000
* Profit Share: A percentage of the profits shared equally among co-owners.
* Out & About: Enjoy vibrant locations, buzzing events, and a supportive team.
* Summer Team Day – A chance to connect, celebrate, and step away from the usual routine.
* Ethical Pension: We’ll match contributions up to 5%.
* Wellbeing: Free support to keep you thriving, happy, and healthy.
* 33 Days’ Holiday: Includes a festive break to celebrate a successful year.
* The Cherry on Top: Free organic fruit and veg, plus 30% off your Riverford account
Location – Working across Central & Greater London based ideally within a reasonable distance from distribution hub based in Battersea, London, SW8 5NX
Driving: You’ll be on the road in one of our mid-sized vans, so a full UK driving licence and confident driving experience are essential. Our vans are fully equipped to ensure a safe and comfortable journey.
Working Hours: This isn’t your standard 9-to-5. Our reps work 40 hours across five days, including weekends (and bank holidays). Longer days on the road and occasional overnight stays may be required—with notice given in advance. Weekends are prime time for events and the perfect opportunity to welcome new Riverford customers.
For the Love of the Outdoors…
Our sales reps hit the road in our iconic Live Life On The Veg vans, travelling to locations both local and further afield. You’ll pop up at train stations, high streets, farmers’ markets, and major foodie events, spreading the love for organic, seasonal produce.
You’ll set up eye-catching stands and have engaging conversations about food, cooking, and how our 100% organic veg fits into people’s lives.
If you enjoy being outdoors, meeting new people, and working as part of a close-knit team, this could be the perfect role for you.
With uncapped commission, your hard work really pays off—the more you put in, the more you’ll see in return. We’ll make sure you’re set up for success with on-the-farm sales training and ongoing support to help you grow and thrive.
Who We’re Looking For
* Confident and friendly individuals who naturally engage with people.
* Positive and motivated self-starters who enjoy challenges and hitting targets.
* Passionate advocates for sustainability, great food, and making a difference.
If you’re a team player who thrives in a supportive and rewarding environment, this could be a great fit for you.
This is an excellent opportunity for those with experience in events, hospitality, or anyone with a love for food.
Application Process
We’re excited to start first-stage calls ASAP and would love for you to apply. Our virtual recruitment process ensures flexibility while accommodating our nationwide locations. But rest assured, this won’t take away from the experience. We’re here to support you every step of the way, with a process that’s engaging, insightful, and true to our values.
Other organisations might refer to this role as Sales Executive, Field Sales Executive, Business Development Executive, or Sales Consultant