Job Description
Overview
Working at Atlassian
Atlassians can choose where they work – whether in an office, from home, or a combination of the two. That way, Atlassians have more control over supporting their family, personal goals, and other priorities. We can hire people in any country where we have a legal entity. Interviews and onboarding are conducted virtually, a part of being a distributed-first company.
This role is remote however the candidate will need to be based in Poland!
Responsibilities
We’re looking for a B2C-savvy marketer with hands-on experience in Experience Marketing for SaaS-based learning programs (learning paths, courses, credentials). You know how to engage diverse learning personas and drive adoption, engagement, and certification at scale.
What You’ll Do
Own the Strategy
1. Build and execute annual and quarterly marketing strategies for Learning & Credentialing, aligned to business and learner goals.
2. Lead GTM for new courses, credentials, and recertification launches.
3. Develop full-funnel campaigns with clear goals, segmented audiences, tailored messaging, and measurable outcomes.
4. Continuously refine segmentation using behavioral, demographic, and performance data.
5. Integrate L...