Senior Business Development Manager – Sponsorship
Join to apply for the Senior Business Development Manager – Sponsorship role at William Reed Ltd
We are William Reed. We are a global media group delivering exceptional content through events, digital, data & insight.
From agribusiness, ingredients and food processing, to retail, hospitality & fine dining – we provide the inspiration, insight and connections to power our customers’ success.
Rethink Events produces world-leading summits focused on innovation, investment, and sustainability in agriculture, food, water, and energy. Its conferences bring together senior executives, entrepreneurs, investors, and policymakers to accelerate technology adoption and address global challenges.
We have offices in Gatwick, Brighton and London, UK; Montpellier, France; Singapore and Chicago, US. The successful candidate will work from our Brighton office.
Position: Full time – permanent
Location: Brighton
Are you a proactive, ambitious and results-driven senior sales professional who excels at building strong relationships and acquiring new clients? Are you passionate about identifying new opportunities and driving business growth?
As Senior Business Development Manager, you’ll play a pivotal role in shaping the commercial success of our global summits. You’ll lead high-value sponsorship sales, forge strategic partnerships, and mentor junior team members — all while driving innovation and sustainability across the agri-food-tech ecosystem.
What you’ll be doing:
* Driving new business development through proactive outreach and consultative selling
* Achieving and exceeding sponsorship revenue targets across multiple international events
* Leading by example, mentoring junior sales colleagues and contributing to a high-performance culture
Strategic Account Management
* Building and nurturing long-term relationships with C-suite executives and global brands
* Understanding client goals and delivering tailored sponsorship solutions that drive ROI and renewals
Market Intelligence & Collaboration
* Staying ahead of trends in agri-tech, food-tech, and sustainability, and maintaining a deep understanding of the markets and competitor events
* Collaborating cross-functionally with production and marketing to craft compelling propositions
* Representing Rethink Events at global conferences, supporting sponsors and driving renewals
Requirements
* Proven track record in B2B sponsorship sales, ideally in conferences or media
* Experience closing complex deals with senior stakeholders and global brands
* Strong commercial acumen and a strategic mindset
* Excellent communication and negotiation skills
* A proactive, driven approach in fast-paced, target-led environments
* Experience mentoring or coaching junior colleagues
* Familiarity with Salesforce or similar CRM platforms
* Flexibility in working hours and a willingness to travel internationally for events
Company Benefits and Initiatives Include:
* 25 days annual leave in addition to bank holidays – increasing by one additional day after 6 years, up to a maximum of 30 days.
* An additional day of leave for you to take on a cultural celebration day or on your birthday if you like. A day for you! At William Reed, we call this our “MeDay”.
* A volunteer day to take for supporting a chosen charity and giving back to the community.
* Contributory Pension
* Life Assurance Scheme
* Group Income Protection
* Enhanced family-friendly leave pay entitlements
* Wellbeing benefits, including: A health care cash plan, Employee assistance programme, Virtual GP service and Access to health & wellbeing resources and tools.
* Cycle to Work Scheme
* Electric Car Scheme
We provide a supportive work environment and are committed to maintaining a healthy work/life balance for all of our employees. Working for William Reed means that you will be joining a stable organisation that is committed to developing its employees and brands.
We warmly welcome and encourage applications from talented individuals of all backgrounds and characteristics.
#J-18808-Ljbffr