Overview
Join to apply for the Programmatic Senior Manager role at dentsu.
The Senior Programmatic Manager role is responsible for leading planning and accurate execution of Programmatic campaigns as well as solid experience in DSPs and Programmatic technology. Taking a key role in successful delivery of campaigns, they will demonstrate best-in-class media planning across multiple media channels, and great client management.
Dentsu is an integrated growth and transformation partner to the world’s leading organizations. Founded in 1901 in Tokyo, Japan, and now present in over 145 countries and regions, it has a proven track record of nurturing and developing innovations, combining the talents of its global network of leadership brands to develop impactful and integrated growth solutions for clients. Dentsu delivers end-to-end experience transformation (EX) by integrating its services across Media, CXM and Creative, while its business transformation (BX) mindset pushes the boundaries of transformation and sustainable growth for brands, people and society.
Location: Manchester – Bonded Warehouse
Responsibilities
* Demonstrate advanced understanding of Programmatic technology and the wider digital ecosystem, building relationships with key partners by being a key contact point in creating new opportunities for activation.
* Support, train and mentor the Programmatic Account Executives and/or Programmatic Account Managers in delivering all campaign planning and implementation.
* Build, manage, optimise and troubleshoot varied Programmatic campaigns that span the marketing funnel, utilising market-leading DSPs.
* Analyze large data sets to pull out meaningful insights for clients against their KPIs.
* Communicate effectively with the internal team, develop strong relationships with clients and create frameworks for emerging programmatic channels.
* Support account leads and the wider agency leadership team with projects, including new business pitches, presentations, B2B product development and award entries.
* Own commercial practices including invoicing, spend delivery, investment and margin management to drive profitability of the department.
Qualifications & Skills
* Strong programmatic activation experience with multi-channel exposure.
* Advanced knowledge of MS Office Suite, particularly Excel and PowerPoint.
* Experience using industry-standard ad serving/buying tools (e.g., DV360, Trade Desk, Meta, Google Analytics, Amazon).
* Excellent knowledge of the market locally and globally, and the role of programmatic display within the digital ecosystem.
* High numeracy and literacy; detail-oriented with strong analytical skills.
What We Offer
* This is a Fixed Term Contract role.
* Hybrid working with the Manchester office; the team is currently in the office on Tuesdays and Thursdays.
* Competitive salary with a tailored benefits package.
Inclusion and Diversity
At Dentsu, we embrace diversity and inclusion, valuing the unique perspectives and contributions of every individual. We welcome applications from all individuals, regardless of race, ethnicity, nationality, religion, gender, gender identity, sexual orientation, age, disability, marital status, or any other protected characteristic. We strive to create an environment where everyone feels respected, supported, and empowered to bring their authentic selves to work. We support flexible working arrangements and provide reasonable adjustments during the recruitment process, if needed.
Additional Information
Time Type: Full time
Contract Type: Fixed Term Contract
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