As an Econometrics Manager, you’ll lead the delivery of econometrics projects to support key business priorities by managing and overseeing all stages of the project lifecycle. Create and adapt econometrics project scopes whilst ensuring alignment with evolving business needs and priorities. Translate complex econometric findings into clear, actionable insights and recommendations to drive business strategy.
This role is within the Customer Brand & Engagement Function, which is responsible for building and maintaining Nationwide’s brand and reputation both internally and externally.
This is a new role within the Marketing Effectiveness, Analytics and Brand Performance team, who optimise advertising effectiveness through analytics and research, producing reporting and insight.
At Nationwide we offer hybrid working wherever possible. More rewarding relationships are supported through our hybrid approach, bringing colleagues together across our UK wide estate, whilst also supporting generous access to home working. We value our time in the office to solve problems, to learn, and to feel connected.
For this job you'll spend at least two days per week, or if part time you'll spend 40% of your working time, based at either our Swindon or London offices. If your application is successful, your hiring manager will provide further details on how this works. You can also find out more about our approach to hybrid working here.
If we receive a high volume of relevant applications, we may close the advert earlier than the advertised date, so please apply as soon as you can.
What you’ll be doing
* Lead the delivery of econometrics projects to support key business priorities by managing and overseeing all stages of the project lifecycle
* Create and adapt econometrics project scopes whilst ensuring alignment with evolving business needs and priorities
* Translate complex econometric findings into clear, actionable insights and recommendations to drive business strategy
* Collaborate closely with cross-functional stakeholders to ensure seamless integration and implementation of analysis outputs
* Mentor junior team members, providing guidance, coaching, and support to help them develop their skills and become trusted contributors to projects
* Oversee project timelines, resources, and deliverables to ensure high-quality work is completed efficiently and on schedule
* Conduct bespoke analysis to answer specific business questions and requirements as needed
* Create compelling presentations that translate econometric modelling insights into clear, actionable business recommendations
* Present results and findings to stakeholders and provide support for further bespoke analyses as required
* Work closely with colleagues across Customer, Brand & Engagement, and other functions to maximise the business value derived from analytics and modelling initiatives
About you
As a minimum, you'll have/be:
* Experience in delivering econometrics projects, either in an agency or client-side setting
* Proven ability to utilise Marketing Mix Modelling (MMM) techniques to measure and attribute the effects of various marketing activities on key business performance metrics
* A strong track record in managing and upskilling junior team members that can leverage the latest tools and techniques to become highly effective project contributors
* Adept at building strong stakeholder relationships to integrate findings seamlessly into business decisions and ensure outputs are leveraged effectively for their intended purposes
* Experience in presenting and explaining complex analytical information in a straightforward manner to stakeholders without a technical background
* A collaborative mindset to work effectively with media buying, planning, and other cross-functional teams
* Strong numerical skills and meticulous attention to detail, enabling accurate and thorough data handling from input to output throughout all stages of the MMM project lifecycle
* An understanding of media buying and planning processes, and how econometrics can be used to shape media planning strategies
* Strong written and verbal communication skills to deliver information accurately and clearly
* A passion for data-driven decision-making and translating insights into actionable recommendations for marketing strategy
* Excellent organisational and time management abilities, allowing you to multitask, prioritize workloads effectively, and adapt to evolving business needs with ease
* Experience in gathering, cleaning and analysing data using tools such are R, Python and/or advanced Excel skills
Our customer first behaviours put customers and members at the heart of how we work together. They are the set of behaviours that every colleague needs to display, in every role:
* Feel what customers feel - We step into our customers’ shoes, using their feedback and insights to empathise with them and to understand their needs, so that every decision we make starts and finishes with our customers in mind
* Say it straight - We are brave in speaking out and saying what we think – we’re honest and direct with good intent, openly sharing diverse perspectives to reach the best conclusions and using language everyone can understand
* Push for better - We don’t settle for mediocrity, we challenge the status quo, taking responsibility for continuous improvement and personal development
* Get it done - We prioritise what will have the greatest impact, we are decisive, and we take accountability for delivering brilliant customer outcomes
You can strengthen your application by showing how our customer first behaviours resonate with you, and where you may have already demonstrated these.
The extras you’ll get
There are all sorts of employee benefits available at Nationwide, including:
* A personal pension – if you put in 7% of your salary, we’ll top up by a further 16%
* Up to 2 days of paid volunteering a year
* Life assurance worth 8x your salary
* A great selection of additional benefits through our salary sacrifice scheme
* Wellhub – Access to a range of free and paid options for health and wellness
* Access to an annual performance related bonus
* Access to training to help you develop and progress your career
* 25 days of holidays, pro rata
Banking – but fairer, more rewarding, and for the good of society
We forge our own path at Nationwide.
As a mutual, we’re owned by our members - those customers who bank, save or have a mortgage with us. We challenge the financial sector status quo. We don’t see customers as the engine of our own profit. We share our profits with them and put their needs first. Always there when they need us. Supporting them and their lives.
If you’re inspired by fairer finances, passionate about making a meaningful impact, and truly care about our customers, you’re one of us.
At Nationwide, you are challenged to grow and rewarded for doing so. Valued. Recognised. Inspired to be your best. As a community we want our working lives to count. As a team, we celebrate what we achieve. As a standard-setter, we work for the good of customers, communities, and broader society.
We are Purpose-driven. Uncompromisingly Customer. Unstoppably Nationwide.
What to do next
If this role is for you, please click the ‘Apply Now’ button. You’ll need to attach your up-to-date CV and answer a few quick questions for us.
We respond to everyone, so we will be in contact shortly after the closing date to let you know the outcome of your application.
Please note that should you be successful in securing this role the job title on our internal systems will be Marketing & Corporate Affairs Manager.
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