Overview
At Bayer we’re visionaries, driven to solve the world’s toughest challenges and striving for a world where Health for all, Hunger for none is no longer a dream, but a real possibility. We’re doing it with energy, curiosity and sheer dedication, always learning from unique perspectives of those around us, expanding our thinking, growing our capabilities and redefining ‘impossible’. Join us to build a varied and meaningful career in a community of brilliant and diverse minds.
About the Role
Bayer Consumer Health is seeking a Shopper Marketing Manager to join our team and help us deliver impactful campaigns that resonate with consumers and retailers alike.
Tasks and Responsibilities
* Own the shopper marketing agenda for UK’s most trusted health brands.
* Deliver activation plans that win with both retailers and consumers.
* Lead shopper campaigns from concept to shelf, grounded in insight and executed with excellence.
* Drive omnichannel activation, integrating in‑store, digital, and retailer media.
* Build trusted retail partnerships, becoming the go‑to shopper marketing contact for key customers.
* Manage agency relationships to deliver creative, compliant, and commercially effective activations.
* Track impact and ROI, owning a shopper marketing budget of up to £2M.
* Collaborate cross‑functionally with Sales, Brand, and Category teams to ensure shopper strategy drives both sell‑in and sell‑out.
Who you Are
* Full‑time availability, able to work at the office at least two days a week (Tuesdays and Wednesdays).
What We Offer
* Salary between £50‑60K per year and annual bonus.
* Individual bonus for high performance.
* Mobility benefit.
* 28 days annual leave plus bank holidays.
* Private healthcare, generous pension scheme and life insurance.
* Wellness programs and support.
* Employee discount scheme.
* State‑of‑the‑art offices.
* International career possibilities.
* Flexible and hybrid working.
* Help with home‑office equipment.
* Volunteering days.
* Support for professional growth through learning and development opportunities.
* Inclusive and diverse working environment.
* Work‑life balance support.
Location
Consumer Health
Legal and EEO statement
Bayer welcomes applications from all individuals, regardless of age, disability, gender identity/expression, family status, pregnancy and maternity, race, religion or belief, sex, and sexual orientation. We are committed to treating all applicants fairly and without discrimination. We continue to progressively embrace and adopt actions to advance our Diversity, Equity & Inclusion (DE&I) commitments and aspirations, #ForBetter.
Bayer is committed to providing access and support for all individuals with disabilities and/or long‑term conditions during the application process and beyond. If you need any adjustments to make the recruitment process easier, please contact HROP_UK@bayer.com.
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