As Senior Marketing Executive you will take ownership of activities relating to local brand campaigns, shopper marketing, and partnerships. Working alongside wider Marketing, Sales and PR you will support marketing objectives and will act as a brand guardian.
Client Details
Global FMCG company, HQ in London and wider European presence.
Description
Project management of small to medium campaigns to ensure objective are delivered according to business/brand plans
Execute and to be responsible for local BTL campaigns
Work with the marketing manager to bring campaigns to life and localise across UK and IE
Develop strong relationships with partners to enhance brand perception
Develop campaign and content to enhance messaging across sports, publishers, charity partners
Develop and write content which reflect brand pillars to execute in various channels across comms.
Support and assist digital team and strategy to produce content to increase engagement, optimise campaigns and support SEO optimisation.
Ensure messaging is consistent across all comms channels working with and supporting marketing and comms teams
Work closely with retail customers, agencies and Sales manager to increase conversion at point of sale and to optimise key brand message and campaigns.
Act as the brand guardian to produce and deliver marketing collateral/support
Support tracking and report on any campaign analysis and brand performance.Profile
Experience in a marketing role, ideally in a FMCG or retail environment
Knowledge of the FMCG / consumer health sector
Knowledge / experience of working with grocery retailers, including Tesco & Sainsburys
Experience in project management and delivering marketing campaigns and working with external agencies.
Flexible to travel to meetings in the UK and possibly to Europe when required.Job Offer
Competitive salary - up to £45k (DOE)
Benefits package including discretionary bonus, working from home allowance, healthcare etc
Hybrid working from office in West London, 3 days a week