Performance Marketer £35,000 - £40,000 Peterborough Key responsibilities * Hands-on management of Google Ads campaigns (Search, Display, Shopping, * Performance Max, YouTube) * Hands-on management of paid social campaigns (Meta, LinkedIn and relevant platforms) * Monitor and improve ROAS, CPA and conversion performance * Implement structured testing across creatives, audiences and bidding strategies * Continuously optimise campaign performance using real data * Analyse campaign data and identify growth opportunities * Improve conversion efficiency and reduce wasted spend * Ensure accurate tracking, conversion setup and attribution * Identify scaling opportunities across successful campaigns * Support the Head of Marketing in shaping paid media strategy * Contribute to campaign planning and forecasting * Support internal teams with performance insights * Ensure paid media activity aligns with client commercial goals We’re looking for someone with: * Hands-on experience managing Google Ads campaigns * Hands-on experience managing paid social campaigns * Strong understanding of performance metrics (CPA, ROAS, CTR, conversion rate) * Analytical mindset with strong attention to detail * Confident working directly within ad platforms * Agency experience is advantageous Interested? We’d love to hear from you. Apply today by contacting Fraser