Senior Marketing Manager
Location: London
Contract: 3-month assignment
Pay Type: Umbrella - Inside IR35
Working Pattern: Hybrid (3 days onsite per week)
Join a Global Leader in Events, Digital Learning & Industry Insights
We're working with a major FTSE 100 organisation renowned for delivering world-class events, digital services and specialist intelligence across global creative, technology and business sectors. Their newly established festivals and intelligence division is pioneering a new approach to large-scale industry experiences-bringing together iconic global brands and cutting-edge content to inspire, educate and connect communities worldwide.
They are now seeking an experienced and commercially-driven Senior Marketing Manager to accelerate the direct-to-consumer growth of their learning and intelligence products, including online courses and subscription-based insights.
This is a unique opportunity to shape and scale a B2B2C marketing engine from the ground up within a highly respected, globally recognised organisation.
What You'll Do
Drive the B2C Growth Strategy
* Build and own the direct-to-individual growth roadmap.
* Identify key audience segments and tailor propositions to self-funded professionals.
* Define clear, scalable routes to market.
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