Description
Join Our Team as a CRM Executive!
Are you passionate about consumer engagement and Customer Relationship Management (CRM)? We are seeking a dedicated CRM Executive to join our team, initially on a fixed term contract as matrnity cover.
About the Role
As a CRM Executive, you will report into the CRM Manager and support the day-to-day delivery of our CRM communications plan, building and deploying targeted, compelling campaigns that drive consumer engagement and support our business objectives.
This hybrid role is based at our Support Office in Handforth, Cheshire. You’ll be required to work in the office two days per week.
Key Responsibilities will include;
1. Collaborating with the CRM Manager and Analytics Partner to deliver targeted communications, from test phases to full deployment
2. Translating business requirements into direct consumer activation plans, working closely with key stakeholders
3. Building an optimum consumer contact plan to maximise growth opportunities
4. Using consumer insights and analysis to shape future CRM strategies and campaigns
5. Working with partner Marketing teams to ensure cohesive messaging and campaigns
6. Developing business cases for testing with commercial teams and analysing results with the analytics team
7. Managing voucher setup, testing and maintenance, as well as competition setup and winner selection
8. Supporting budget management, purchase order raising and ensuring the accuracy of communications
About You
9. Experience in managing consumer relationship marketing programs
10. Proven track record of building strong collaborative relationships with stakeholders
11. Excellent organisational skills and a hands-on approach, including proofing and potential copywriting
12. Empathy and passion for understanding and responding to consumer needs
13. Marketing experience, ideally within a leading UK retailer, is desirable
14. Understanding of consumer direct marketing and online experience, is desirable
15. Experience with Salesforce Marketing Cloud and Tableau reporting platform, is desirable
Why Join Us?
16. Be part of a dynamic and innovative team
17. Drive consumer engagement and support business growth
18. Enjoy opportunities for professional development and growth
19. Contribute to a leading retail business with ambitious goals
Pets just see people. They aren’t biased and they don’t discriminate. We take our inspiration from pets, and we value and respect difference in all its forms. Our aim is to reflect the diversity of the communities we operate in, and every colleague can help us achieve this. We encourage our people to be themselves so even if your skills and experience don’t perfectly align, if you think you can make a unique contribution through your values and behaviours, we want to hear from you.
Apply Now! If you’re ready to take the next step in your CRM career and drive consumer engagement, apply today to join our team as a CRM Executive.
Take the next step in your career with us!