The candidate should meet the following requirements
Job Description
Role Description
The ideal candidate will have
Ready to own the growth engine for a fast-moving FinTech scale-up?
This is a high-impact role where marketing isn’t just about brand awareness. It’s about driving pipeline, supporting live deals, and helping sales teams win faster. We’re looking for a commercially minded B2B marketer with FinTech experience who knows how to turn complex product stories into clear, compelling campaigns that convert.
In the role As Growth Marketing Manager, you will lead demand generation strategy and execution across key verticals including finance, emerging payments tech, and other targeted B2B sectors.
You will sit at the centre of marketing, sales, and product. Your job is to translate positioning into campaigns that build visibility, create qualified demand, and move prospects through the funnel with confidence.
What You’ll Be Doing
Demand Generation and Campaign Leadership
1. Plan and execute multi-channel B2B growth campaigns aligned to defined ICPs
2. Shape campaign messaging, sequencing, and audience targeting across digital channels
3. Build vertical-specific narratives in partnership with Product Marketing
4. Ensure marketing activity supports current commercial priorities and live opportunities
Sales Enablement
5. Develop high-quality sales tools including pitch decks, case studies, one-pagers and proposals
6. Support event activation strategies with clear ROI tracking frameworks
7. Work closely with commercial teams to address objections and friction points in the sales cycle
Channel and Brand Execution
8. Own LinkedIn campaign strategy and performance
9. Oversee campaign landing pages and website messaging
10. Coordinate PR activity and thought leadership initiatives
11. Ensure CRM journeys support inbound qualification and nurture
Performance and Optimisation
12. Track campaign effectiveness, pipeline attribution, and ROI
13. Identify conversion bottlenecks and implement improvements
14. Deliver structured monthly reporting to senior leadership
Brand Stewardship
15. Maintain a bold, clear, human tone of voice across all external communications
16. Ensure messaging accuracy and internal alignment before market release
What You’ll Need
17. Proven experience in B2B growth or demand generation marketing
18. Background in Fintech and / or Payments
19. Ability to simplify complex propositions into compelling market narratives
20. Strong collaboration skills with sales teams in pipeline-driven environments
21. Commercial awareness and focus on measurable revenue impact
22. Confidence using CRM platforms, campaign analytics, and reporting dashboards
23. Comfortable working in structured sprint cycles with clear ownership
Why Join
You’ll be joining a high-growth FinTech business with global ambition and a challenger mindset. The culture is collaborative, accountable, and energetic. Ideas are welcomed, initiative is expected, and results are recognised.
Alongside a competitive salary, you’ll benefit from:
24. Performance bonus scheme
25. Pension contribution
26. Private healthcare and healthcare cash plan
27. Life assurance and income protection
28. 25 days holiday plus public holidays
29. Additional birthday leave
30. Hybrid working model
If you enjoy building campaigns that genuinely influence revenue and want a visible role in a scaling fintech environment, this could be the move that accelerates your career.