Join to apply for the CRM Retention Campaign Manager role at E.ON UK
4 days ago Be among the first 25 applicants
Join to apply for the CRM Retention Campaign Manager role at E.ON UK
Are you a strategic thinker with a passion for CRM marketing? Do you thrive in a fast-paced, data-driven environment? If so, we have the perfect opportunity for you!
We're seeking a dynamic CRM Campaign Manager to deliver our CRM efforts within our in-house Marketing team. In this pivotal role, you'll collaborate closely with Creative, Digital, E-commerce, Customer Service, and Commercial teams to increase engagement with our EON Next and Sainsbury's Energy customer base.
You'll be responsible for owning end-to-end CRM campaigning, identifying business requirements, developing CRM marketing strategy and fulfilling communications planning with creative assets by working with our internal creative studio. Channels span across own media such as website, email, SMS, In-app and DM, with direct responsibility for deployment and optimisation of customer journeys.
Here's a Taste Of What You'll Be Doing
* CRM Planning: Develop comprehensive CRM plans aligned with customer engagement goals, translating business requirements into actionable KPIs.
* Data-Driven Campaign Management: Leverage data to optimise campaign performance, ensuring all CRM initiatives are aligned with strategic goals.
* Stakeholder Engagement: Build strong relationships with internal stakeholders, ensuring CRM campaigns and strategies support broader business requirements.
* Cross-Functional Collaboration: Work closely with E-commerce, Digital, and other teams to enhance customer journeys and conversion rates.
* Performance Monitoring: Oversee the creation and maintenance of performance dashboards, supporting your team in reporting and optimisation.
* Proactive Problem Solving: Identify and address potential blockers to timely campaign delivery, maintaining team autonomy and efficiency.
Are we the perfect match?
* CRM Campaign Management Experience: Owning and managing end-to-end campaigns to ensure best practice across campaigns to drive retention and extend customer lifetime value.
* CSS/HTML5 coding: Experience building HTML5 emails for CRM campaigns.
* Strategic Development: Proven ability to develop and execute CRM strategies, including single send campaigns and always on customer journey strategies.
* Data-Driven Mindset: Strong experience in performance based campaigning, with the ability to use data to inform decisions and improve outcomes.
* Stakeholder Management: Ability to manage multiple stakeholders and navigate changing priorities in a fast-paced environment.
* Digital Proficiency: Experience with automated marketing software solutions and a strong understanding of digital marketing principles.
* Creative Problem Solver: A proactive approach to challenges, with a willingness to think outside the box and innovate.
* Operational Excellence: Highly organised with exceptional attention to detail and the ability to manage multiple projects simultaneously.
It Would Be Great If You Had
* Energy Industry Experience: Knowledge of the energy sector is a plus, but not essential.
* Start-Up/Sub-Brand Experience: Experience working with start-up brands or sub-brands is beneficial.
* Growth Mindset: A desire to be part of a dynamic, growth-oriented culture where every week brings new challenges and opportunities.
Here's What Else You Need To Know
* Role may close earlier due to high applications.
* Competitive salary
* Location - London E.ON Next, 47-53 Charterhouse Street, Farringdon, London, EC1M 6PB - with travel to our other sites when required.
* Excellent parental leave allowance.
* Award-Winning Workplace - We're proud to be named a Sunday Times Best Place to Work 2025 and the Best Place to Work for 16-34-year-olds.
* Outstanding Benefits - Enjoy 26 days of annual leave plus bank holidays, a generous pension, life cover, bonus opportunities, and access to 20 flexible benefits with tax/NI savings.
* Flexible & Family-Friendly - Our industry-leading hybrid and family-friendly policies earned us double recognition at the Personnel Today Awards 2024. We're open to discussing how flexibility can work for you.
* Inclusive & Diverse - We're the only energy company in the Inclusive Top 50 UK Employers. We're also proud winners of Best Employer for Women and Human Company of the Year-recognising our inclusive, people-first culture.
* Support at Every Stage of Life - We're Fertility Friendly and Menopause Friendly accredited, with inclusive support for everyone.
* Accessible & Supportive - Do you consider yourself as having a disability? As a Disability Confident Employer, we guarantee interviews for disabled applicants who meet the minimum criteria for the role and will make any adjustments needed during the process.
* Invested in Your Growth - From inclusive talent networks to top-tier development programmes, we'll support your growth every step of the way.
* For all successful candidates.? Due to the nature of this role your employment will be subject to a basic DBS (Disclosure Barring Service) check being carried out by ourselves via a 3rd party service provider.
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