About Us
Proofpoint is a global leader in human- and agent-centric cybersecurity. We protect how people, data, and AI agents connect across email, cloud, and collaboration tools. Over 80 of the Fortune 100, 10,000 large enterprises, and millions of smaller organizations trust Proofpoint to stop threats, prevent data loss, and build resilience across their people and AI workflows. Our mission is simple: safeguard the digital world and empower people to work securely and confidently. Join us in our pursuit to defend data and protect people.
How We Work
At Proofpoint you’ll be part of a global team that breaks barriers to redefine cybersecurity guided by our BRAVE core values:
Bold in how we dream and innovate
Responsive to feedback, challenges and opportunities
Accountable for results and best in class outcomes
Visionary in future focused problem-solving
Exceptional in execution and impact
Senior EMEA Field Marketing Programs Manager
Position Summary
This role leads the execution of integrated marketing programs across EMEA, combining digital engagement, influencer marketing, executive thought leadership, and regional campaign operations. The position plays a critical part in elevating Proofpoint’s presence in the market, driving awareness and credibility, and enabling customer demand through coordinated, high-impact programs.
The ideal candidate is a seasoned B2B marketer who brings a blend of strategic thinking and operational excellence. They excel at building relationships with external experts, managing complex agency ecosystems, aligning global and regional teams, and delivering programs that influence reputation, engagement, and pipeline.
This is not a social media management role; rather, it focuses on building influence, orchestrating integrated programs, and ensuring our digital and field motions land with consistency and impact across the region.
Key Responsibilities
Influencer & Executive Advocacy Leadership
* Build and maintain relationships with cybersecurity and enterprise technology influencers, creators, and thought leaders.
* Lead influencer and advocacy initiatives aligned to EMEA marketing priorities, ensuring credibility, authenticity, and measurable impact.
* Manage influencer identification, contracting, content development, and performance reporting in partnership with global and regional agencies.
* Elevate executive presence across EMEA through thought leadership content, narratives, and social amplification support.
Integrated Campaign & Digital Program Orchestration
* Own EMEA-wide digital program coordination, ensuring campaign elements across channels (web, email, social, paid, events) are aligned, scheduled, and executed flawlessly.
* Partner with global marketing teams to prepare regional programs for launch, including timelines, briefs, asset readiness, QA, and go-live coordination.
* Drive cross-functional visibility: consolidate updates, identify gaps, manage risks, and ensure delivery against campaign objectives.
Agency & Vendor Management
* Manage 2–3 key agency relationships across influencer marketing and digital programs.
* Define scopes, manage budgets, ensure performance, and drive accountability.
* Lead vendor onboarding, briefing, day-to-day communication, and delivery oversight.
Project & Operations Management
* Oversee end-to-end project timelines, dependencies, and stakeholder coordination for influencer campaigns, field programs, and digital activations.
* Maintain structured reporting and dashboards for EMEA leadership, translating program performance into insights and recommendations.
* Ensure strong governance, clear processes, and consistent execution across countries and teams.
Cross-Functional Collaboration
* Work closely with PR, Brand, Digital, Field, Global Campaigns, and Social Media teams to ensure alignment and mutual amplification.
* Localize global initiatives for regional relevance while maintaining brand and message consistency.
* Integrate influencer and thought leadership activities into broader demand generation motions and regional events.
Skills & Experience
* 7–10+ years in B2B marketing, digital programs, influencer marketing, or integrated campaign management within technology or cybersecurity (enterprise experience strongly preferred).
* Hands‑on experience delivering multi‑channel programs in complex or regulated environments.
* Proven ability to manage agencies, negotiate scopes, oversee budgets, and drive performance.
* Strong understanding of LinkedIn, social advocacy, and digital amplification strategies in a B2B context.
* Demonstrated success working in matrixed global organizations with multiple stakeholders.
* Exceptional communication and relationship‑building skills across executive, regional, and global teams.
* Fluent English; proficiency in Italian, Spanish, or German is a plus.
* Highly organized, proactive, and detail‑oriented with strong analytical and reporting capability.
Personal Attributes
* Relationship‑driven leader who naturally builds influence and trust.
* Confident working with senior executives, external experts, and cross‑functional stakeholders.
* Operates with agility, clarity, and accountability in a fast‑moving global environment.
* Combines strategic perspective with hands‑on program execution.
* Thrives in orchestrating multiple workstreams and driving clarity across distributed teams.
Why Proofpoint?
At Proofpoint, we believe that an exceptional career experience includes a comprehensive compensation and benefits package. Here are just a few reasons you’ll love working with us:
* Competitive compensation
* Comprehensive benefits
* Career success on your terms
* Flexible work environment
* Annual wellness and community outreach days
* Always on recognition for your contributions
* Global collaboration and networking opportunities
Our Culture
Our culture is rooted in values that inspire belonging, empower purpose and drive success‑every day, for everyone.
We encourage applications from individuals of all backgrounds, experiences, and perspectives. If you need accommodation during the application or interview process, please reach out to accessibility@proofpoint.com.
How to Apply
Interested? Submit your application along with any supporting information‑ we can’t wait to hear from you!
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