Area Sales Manager - DIY
Circa £35,000 + Car + Bonus + Pension + 26 Days Holiday & BH
South East
We're working with an established and growing business within the DIY and Home Improvement sector, currently seeking an Area Sales Manager to take ownership of a key territory - managing and developing relationships across a mix of independent retailers, buying groups, and national chains.
This is a fantastic opportunity for a driven sales professional who thrives in the field, enjoys building strong partnerships, and is looking for a role with real autonomy, visibility, and progression. You'll be joining a forward thinking, supportive business with a strong reputation and a well respected product range.
The Role:
Manage and grow sales across a designated territory, targeting a mix of trade customers and retail stores, including independent outlets and major chain accounts.
Develop strong relationships with buyers, store managers, and key decision-makers to secure new business and increase product listings.
Identify new sales opportunities, opening accounts with both independent retailers and larger chains to expand market presence.
Execute sales plans, promotional campaigns, and product launches in coordination with marketing and commercial teams.
Negotiate pricing, terms, and contracts to maximise profitability while ensuring customer satisfaction.
Manage sales reporting, forecasts, and pipeline updates using CRM systems.
What We're Looking For:
Experience in a similar Area Sales Manager role, within a consumer goods environment - ideally DIY or FMCG
Strong interpersonal skills and the ability to build rapport across all levels
Commercial awareness and a proactive mindset to spot opportunities
Organised, reliable, and comfortable working independently as well as part of a wider team
Eagerness to grow and progress within a business that values talent and initiative
If you're an ambitious Area Sales Manager looking for a role with impact and opportunity - this could be the right next step.
BBBH33599