Business Development Manager : Group Events and Sales
Location: Central London
Salary: A GBP 50,000 (basic + commission)
About the Role
I am looking to speak to a dynamic, results:driven Business Development Manager to drive group bookings and event sales across two high:profile hospitality and leisure venues in Central London. This role focuses on generating new business, managing key accounts, and positioning the venues as premier destinations for group entertainment and private events. Youll take ownership of outbound sales initiatives, maintain a healthy pipeline of corporate, social, and agency clients, and collaborate with internal teams to deliver an exceptional guest experience.
Key Responsibilities
* Develop and execute a targeted B2B and B2C business development plan to grow group and event bookings.
* Proactively source new revenue opportunities through cold outreach, networking, partnerships, and referrals.
* Build and manage a portfolio of key clients, including agencies, corporate partners, and local businesses.
* Deliver compelling presentations and venue tours that convert prospects into confirmed bookings.
* Work closely with the marketing team on tailored outreach campaigns and sales activations.
* Attend networking events, trade shows, and exhibitions to promote the venue and secure new leads.
* Monitor key sales metrics such as revenue growth, conversion rates, and pipeline development; support accurate forecasting and reporting.
* Partner with venue teams to ensure events are executed to the highest standards and exceed guest expectations.
What Were Looking For
* Persuasive communicator with a history of exceeding targets in a BDM or sales role.
* Long:term thinker who builds trust and value through meaningful client relationships.
* Comfortable working independently, with strong time management and organisational skills.
* Understands event ROI, budgeting, and spend per head performance indicators.
* Enthusiastic about delivering memorable experiences in a fast:paced, social setting.
Experience and Skills Required
* 1+ years experience in sales/business development in hospitality, events, or entertainment
* Track record of exceeding revenue targets (A GBP 2M+ venue experience a plus)
* Familiarity with booking platforms (e.g., Tripleseat, SevenRooms) and CRM/reporting tools
* Flexibility to work evenings and weekends as needed for client events
For more details contact