Paid Media Specialist - The Dash Group Key Info: Salary : £30,000 - £34,000 Location : Redruth, Cornwall Hours : Full-time (40 hrs/week) Reports to : Marketing Manager The Mission: Shape the future of paid media across our collection of brands: from fast-growing e-com sites to legacy names with loyal customer bases. Build brand stories that cut through, drive action, and deliver measurable business impact. Enjoy the freedom to test, learn, and lead - backed by a team that champions growth and gives you room to make a real difference. What You’ll Be Doing Strategy: Develop and execute your own paid media strategy across various ad platforms including Google, Meta and Amazon. Campaign Management : Oversee daily optimisation of campaigns, ensuring KPIs are met and continuously improved. Budget Optimisation :Work with the marketing manager to allocate budgets for maximum ROI. Experimentation : Establish a data-driven approach, continuously testing, optimising, and refining campaigns to maximise reach, engagements, and conversions. Reporting : Produce regular reports/dashboards to communicate campaign insights to key stakeholders. What We’re Looking For Paid Media Expertise: You've got proven expertise growing ad accounts across platforms such as: Google, Meta, Amazon and Tik Tok. Ambition: You think big and are eager to learn. Constantly finding new ways to stay ahead in a packed digital landscape. Data-Driven Decision Making: You’re highly analytical, using various performance tracking tools to optimise campaigns and improve key metrics. Creative Thinker: You push ambitious ideas forward. Creating marketing that cuts through, drives action, and delivers measurable business impact. Problem Solver: You thrive in a fast-moving environment, making smart decisions quickly and adapting strategies to drive success.