Business Development Manager
Key Responsibilities
* Develop and execute sales strategies to exceed revenue targets.
* Work with businesses to identify, understand and build solutions based on their marketing objectives.
* Identify and secure new business, ensuring a high level of client retention.
* Efficiently manage workload, displaying a high degree of collaboration and initiative specifically in relation to individual portfolio management.
* Provide exceptional service to clients by understanding their business needs and recommending stand-out media campaigns.
* Negotiate deals, campaign terms and annual contracts.
* Prepare and build multi-platform innovative solutions for clients across TV, Online and Radio.
* Work with creative and marketing teams to design effective campaigns.
* Understand the unique strengths of STV’s platforms and how they deliver results.
* Maintain long term client relationships built on trust and understanding client needs.
* Confidently develop and grow a portfolio of clients through strategic outreach and relationship building.
* Maintain up to date knowledge of media industry trends and audience insights.
* Manage and update CRM system daily, providing accurate timely data for forecasting purposes.
* Accurately forecast revenue for reporting purposes.
* Act as a positive brand ambassador for STV at all times.
* Assist in any other aspect of the work of the Company as reasonably required.
Skills and Experience
* Proven depth of experience working as a senior sales professional in a direct sales environment, preferably media related, is essential.
* A detailed knowledge and understanding of advertising trading within the Scottish marketplace.
* Highly motivated with a proven track record of winning new business and developing long term commercial relationships with key clients and businesses.
* Demonstrable experience in planning and executing innovative campaigns that deliver results for clients.
* Proven track record of understanding client needs and building campaigns that are commercially viable.
* Highly motivated with a proven track record of generating revenue and exceeding targets.
* Attention to detail and a high level of accuracy in all aspects of work output.
* Excellent listening, presentation and communication skills.
* A full clean driving license is essential.
Equal Opportunities
STV Group plc is an equal opportunities employer committed to valuing and promoting equality, diversity and inclusion. We encourage applications from candidates underrepresented in our industry, so we are keen to hear from ethnically diverse talent and people that identify as disabled, deaf and/or neurodivergent. As a Disability Confident employer, we are committed to offering an interview to disabled candidates who meet the minimum criteria for the role. Please let us know if you have any access requirements to support your application by emailing hr@stv.tv.
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