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Marketing analysis manager

Bath
ADLIB
Marketing
Posted: 2 December
Offer description

Driving smarter marketing decisions with data insights.
* Help lead marketing analytics and shape data strategy for major campaigns.
* Manage a talented modeller and performance analyst in a collaborative team.
* Working in a central Bristol office (3 days a week) with a great environment.

Were looking for a Marketing Analytics Manager to take the reins on marketing analytics and performance insight. Youll work closely with senior stakeholders, guiding strategy through data-driven decisions. This is a hands-on leadership role where youll manage a small team and influence how marketing spend delivers maximum impact.
What youll be doing
Youll own the analytics strategy for marketing performance, ensuring campaigns are optimised across digital, TV and social channels. Day-to-day, youll analyse media spend, uncover trends and provide actionable insights that shape future investment.
Taking a data driven approach, youll lead test-and-learn initiatives, helping marketing teams refine their approach and improve return on investment. Youll manage a small team of two and youll guide their priorities around projects and ensure advanced modelling supports strategic decisions.
This role means plenty of collaboration, so youll work closely with your team. Youll join marketing meetings, work with external media agencies and present findings to senior stakeholders. Your role is all about turning complex data into clear, practical recommendations that drive measurable results.
What experience youll need to apply
* Strong background in marketing analytics and media spend analysis
* Ability to interpret data trends and deliver actionable insights to stakeholders
* Experience managing or mentoring analysts
* Exposure to econometrics or modelling techniques (hands-on coding not essential)
* Comfortable with test-and-learn strategies and campaign optimisation
* Advanced Excel skills; familiarity with Python or R
* Excellent stakeholder management and communication skills
* Experience working as a data specialist in a marketing team or environment

What youll get in return for your experience
A salary of up to £62,000 plus a bonus and competitive pension. Youll work in the office three days a week, with flexible working and remote options the rest of the week. Its a social, friendly environment with regular team events and opportunities to give back through charity initiatives. This is a chance to make a real impact in a business that values insight and innovation.
Whats next?
If this sounds like your next move, apply today and well review asap to set up a call!

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