Job Description
We have a fantastic opportunity with one of our leading, dynamic clients based in Northampton, who are recruiting for a Marketing Manager to develop and deliver a comprehensive marketing strategy and implementation plan.\n\nThis is a strategic role, you will be responsible for analysing data, supporting the sales team with market insights. You will manage the website, promotional events, look at campaign ROI and align objectives with internal departments.\n\nThis is a hands-on role, if you are a dynamic marketing manager and looking for your next opportunity and have experience with PPC & SEO, please send us your CV to review.\n\nKey Responsibilities:\n\nSupport the creation of a 3-year strategic marketing plan covering product roadmap, pricing, lead generation, and retention strategies.\nCollaborate with Sales to deliver measurable increases in lead generation and sales conversion.\nManage brand identity and ensure all materials align\nAnalyse marketing data and produce reports that drive decision-making.\nPresent progress, strategy updates, and budget reports to the board monthly. \n\nSkills & Knowledge\n\nUp-to-date digital marketing expertise, including CMS, email campaigns, social media, and analytics\nExperience with HubSpot is desirable\nKnowledge and experience using AI tools\nExperience in marketing communications including PR, events, branding, and copywriting\nEvidence of continuous professional development in marketing\nStrong strategic planning and analytical abilities\nExcellent interpersonal and communication skills\nHighly organised, creative and results-driven