Job Description
Shopper & Brand Activation Manager
Permanent
Based in St Albans/Hybrid WFH
P/T 4 days per week - Mon - Thurs
As a business we are looking forward to the next phase of our development, where we deliver 'Outperformance' defined by further accelerated growth that's ahead of market norms. One of the key strategic platforms to deliver this growth is our International Business, which is tasked to grow existing markets and geographies as well as enter new ones with our portfolio of well-loved brands.
As our Shopper & Brand Activation Manager for North America (USA & Canada) and Europe and the rest of the world, you will be required to support the International Senior Shopper Marketing Manager to drive the activation of our brands, in and close to stores, maximising ROI on our budgets and therefore delivering brand growth. We are seeking someone who can deliver best-in-class shopper activation strategies and executions with our retail and distribution partners that make our brands the most compelling choice and increase conversion, as well as drive NPD awareness and trial. The scope of this role covers all branded shopper focused activities where you will work on creative development, shopper focused media planning and activity execution with customers, which align with their omni-channel approach.
The role will require you to form strong, positiv...