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Campaign consultant

Walsall (West Midlands)
RAC
Consultant
Posted: 13 October
Offer description

About The Role

RAC are looking for adetail-orientated Campaign Consultant to join our Campaigns team on a 9-month fixed-term basis.

As a Campaign Consultant you will help grow the value of our RAC Service, Maintenance and Repair (SMR) customer base. You’ll support the development and execution of targeted customer journeys using Adobe Campaign and Braze across multiple channels including email, SMS, push notifications, outbound calling, and direct mail, ensuring campaigns are error-free, compliant, and optimised for performance.

Working closely with relevant teams, you will translate business requirements into actionable campaign briefs, apply data-driven targeting strategies, and improve campaign performance.

This is a hybrid role, working 2 days a week from our Bradley Stoke office and 3 days a week at home.

As a Campaign Consultant at RAC, you’ll get benefits that go the extra mile

* Earnings That Motivate – enjoy a competitive salary plus automatic enrolment in our ‘Owning It Together’ Colleague Share Scheme - a unique opportunity to share in RAC’s future success and be rewarded for the exceptional work you deliver.
* Tools to Drive Your Future – get started with a free RAC Ultimate Complete Breakdown Service from day one, plus access to a car salary sacrifice scheme (including electric vehicle options) after 12 months, delivering serious tax savings.
* Time Off That Matters – enjoy 25 days annual lave, plus bank holidays. We also support work-life balance with paid family leave, flexible schedules, and practical resources to help navigate personal commitments.
* Financial Security & Perks –pension scheme with up to 6.5% matched contributions alongside life assurance cover up to 4x salary (10x optional with flex benefits), designed to support you long-term.
* Wellbeing That Works for You – our 24/7 confidential support service is available to you and household members aged 16+, offering reassurance whenever you need it.
* Extras That Make a Difference - access Orange Savings, our exclusive discount portal with deals across top retailers, holidays, tools, tech and more. After passing probation, you’ll automatically join our Colleague Share Scheme, giving you a stake in our collective success.


What you’ll do

* Enhance Customer Engagement:Develop, implement, and optimise targeted and sequenced customer workflows to maximise customer value.
* Campaign ExecutionEnsure campaigns are developed to enable campaign effectiveness measurement and free of error.
* Data-Driven Marketing:Apply measurable test plans and deploy propensity models within campaign activity.
* Collaboration:Work closely with the wider Marketing teams to gather campaign requirements, implement contact strategies, and refine targeting.
* Performance Analysis:Conduct post-campaign analysis, sharing insights and recommendations to drive continuous improvement.
* Efficiency & Automation:Streamline workflows, automate processes where possible, and maintain high standards in campaign delivery.
* Stakeholder Management:Work alongside colleagues in our SMR division and effectively manage internal relationships.


What you’ll need

* Knowledge of consumer databases, data selection, and data manipulation tools.
* Excellent analytical and problem-solving skills with ahigh attention to detail.
* Strong organisation and planning skills in afast-paced environment.
* Ability to explain complex solutions clearly to non-technical teams.
* Proficiency inMS Excel & PowerPoint
* Knowledge and experiencing using SQL


We’re Orange Heroes

At the RAC, we never stand still. With a legacy of over 125 years, it’s this restless drive for better that’s earned the trust of over 12.5 million members and it’s why we’re on a mission to be the UK’s number one motoring services provider.

That commitment to excellence isn’t just felt by our members, it’s echoed by our people too. With a 4.5-star rating on Glassdoor, our colleagues recognise the RAC as a place where ambition, support and authenticity come together.

We’re all about progress powered by people. As an equal opportunities employer, we welcome every background, champion every voice and back your growth every step of the way. At the RAC, individuality fuels innovation and you’re invited to bring your full self to it.

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