The Senior Manager, Global Sponsorship New Business Development, is a key member of the Business Development team responsible for generating revenue by developing and selling integrated marketing partnerships for the NFL globally.
This position will work collaboratively across the NFL to identify partnerships that support key initiatives such as NFL FLAG, International growth, audience growth across youth, multicultural and women, and game innovation.
This job posting is for a position with one of the NFL’s third-party agency partners that provides services to the NFL. The individual selected for this role will be an employee of that third-party agency and not the NFL. All compensation, benefits, and other terms and conditions of employment are handled by the agency. The assignment to provide services to the NFL will be limited in duration but may be extended for an additional period by agreement between the NFL and the agency.
Essential Functions
* Responsible for developing global pipeline and partnership development to reach Sponsorship revenue goals.
* Cultivate global and local market category prospects through category analysis and market research, with a focus on international markets without a dedicated new business resource.
* Establish and build relationships with key external contacts (e.g., corporate decision makers at Fortune 500 companies and influencers in the sports marketing and agency world)
* Pursue prospects through contact strategy, development and delivery of sales presentations, negotiation, and contract execution.
* Actively contribute innovative thinking and fresh ideas that help lead to new revenue generating sponsorship opportunities and contribute to cross-functional working groups consisting of key internal stakeholders (e.g., Media, IT, Football Operations, Social Responsibility, etc.) to develop customized marketing platforms that align with prospective partner objectives
* Develop and write strategic, customized presentations and partnership proposals for prospects.
* Effectively maintain sales pipeline and report documents, as well as other duties as directed.
* Help manage Sponsorship Business Development Senior Coordinator contributions to the team in partnership with Senior Director
Required Education and Experience
* Degree educated (Marketing/Digital, Administration/Business, Finance and/or related)
* Minimum 7 years’ experience in sponsorship sales and/or business development experience at league, team, agency, and/or company
* Excellent written and verbal communicator; ability to build trusted relationships and influence across all levels both internally and externally.
* Proficiency in using PowerPoint, Excel, and Word
* Multitasking skills and good time-management skills
* Passport (for international travel)
Other Key Attributes / Characteristics
* Energetic, self-starter with a passion for uncovering synergies between Fortune 500 brands and the NFL
* Strong knowledge of sports marketing and/or sponsorship landscape
* Proficient in conducting industry research, prospecting, outreach, pitch ideation, and proposal development.
* Excellent written and verbal communicator
* Ability to build trusted relationships and influence across all levels both internally and externally.
* Experienced in leveraging network to initiate and develop relationships with senior level marketing executives.
Benefits Information
To learn more about our comprehensive benefits offerings, visit NFL BENEFITS.
Equal Employment Opportunity Statement
The NFL is committed to building an inclusive work environment that reflects our incredible fan base. We provide an environment of mutual respect where equal employment opportunities are available to all employees and applicants without regard to status as protected by applicable federal, state, and local laws.
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