Area Business Manager
Territory: Midlands
Field-based/Remote across the Midlands area
NHS-focused medical devices
GBUK Group is a rapidly growing medical device organisation, recognised as a top 20 NHS supplier, with a strong reputation for quality, innovation, and partnership working.
We are now looking for an experienced Area Business Manager to join our Vascular Division, covering the Midlands territory.
The role:
You will be responsible for managing and growing a portfolio of NHS hospital accounts, selling GBUK’s vascular product range and working closely with clinical and procurement stakeholders across the hospital.
This is a true territory management role where success comes from:
* Building strong, long-term relationships
* Understanding clinical pathways and decision-making
* Developing and executing a clear account and product strategy
Key responsibilities:
* Achieve and exceed sales targets across the territory
* Identify and develop opportunities within existing and new NHS accounts
* Build relationships with key decision-makers, influencers, and KOLs
* Lead the sales process from product introduction and evaluation through to contract negotiation
* Analyse market and competitor activity to inform territory strategy
* Maintain accurate CRM activity, forecasting, and reporting
* Represent GBUK professionally at customer meetings, events, and internal forums
About you:
* Proven commercial sales experience (minimum 5 years), ideally within medical devices or NHS-facing healthcare sales
* Strong understanding of NHS structures, procurement, and decision-making
* Excellent relationship-building and communication skills
* Self-motivated, organised, and results-driven
* Comfortable managing a large territory and working autonomously
* Full UK driving licence and access to a car
* Must live within the Midlands territory (For example, Birmingham, Cambridgeshire, Leicester and surrounding areas)
Why GBUK Group?
* A values-led organisation with a strong internal culture
* Over 90% of leadership roles filled through internal promotion
* A supportive, collaborative sales environment
* A business that genuinely prioritises patient care, innovation, and doing the right thing
* Opportunity to build a long-term career and develop, not just hit short-term numbers
If you’re an experienced sales professional looking to join a growing, respected medical device company where relationships and outcomes matter, we’d love to hear from you.