WE’RE HIRING: NATIONAL SALES MANAGER (FULL-TIME) ❄️ Frozen & World Foods | Midlands & North Taj Foods Ltd — The UK’s most established and trusted frozen World Foods brands — is expanding again. As demand for World Foods continues to accelerate across the UK, we are strengthening our national field sales leadership and are now recruiting a National Sales Manager to own, manage, and grow our Midlands & North territory. This is a full-time, field-based role for someone who understands World Foods retail and knows how to win consistently on the ground. THE ROLE As National Sales Manager, you will be fully accountable for territory sales growth, driving performance through execution, relationships, and leadership in-store. You will: ✅ Manage and grow existing World Foods & ethnic retail accounts ✅ Drive frozen & World Foods category growth ✅ Expand distribution and increase in-store presence ✅ Identify, open, and convert new regional accounts ✅ Ensure Taj Foods is the preferred brand in every store you visit ✅ Monitor stock, merchandising, promotions, and competitor activity ✅ Feed live market intelligence back into the commercial team ✅ Execute brand initiatives with pace, discipline, and consistency This is a hands-on, field-led, results-driven role — not a desk job. TERRITORY Midlands & North (core focus) Structured weekly territory planning Regular face-to-face store visits are non-negotiable You’ll work independently, with full backing from a strong commercial and operations team. WHO WE’RE LOOKING FOR ✔️ Proven FMCG field sales experience ✔️ World Foods / Frozen / Ethnic retail experience strongly preferred ✔️ Strong understanding of the ethnic retail landscape ✔️ Confident managing large territories independently ✔️ Excellent relationship-builder with commercial edge ✔️ Highly organised, self-motivated, and disciplined ✔️ Full UK driving licence essential If you’ve sold into ethnic retailers, wholesalers, cash & carry, or independent grocery, this role will feel familiar — and highly rewarding. WHAT’S ON OFFER Competitive salary Company car & phone Clear, growth-based bonus structure True territory ownership and autonomy A leading brand with genuine pull in-store This is a role where performance is visible, measurable, and rewarded. WHY TAJ FOODS? Market-leading brand with 40 years of heritage Trusted by retailers nationwide Strong portfolio with proven rate of sale A business investing in growth, not maintenance If you want to represent a brand that retailers respect and customers actively seek out, this is your opportunity. READY TO APPLY? Apply via LinkedIn or message us directly with your CV and a short note outlining your World Foods or FMCG experience. Let’s grow the future of Frozen World Foods — together ❄️