Media planner

The role

As a Media Planner, you'll play a key role in shaping the paid media strategy behind one of the UK's most ambitious and high-profile recruitment marketing programmes.

Working across the Royal Navy, British Army and Royal Air Force, you'll transform audience insight, research and campaign objectives into smart, effective media plans that deliver results. From digital channels such as search, social, programmatic, connected TV and digital audio, through to offline media and strategic partnerships, you'll help ensure every campaign reaches the right audience at the right time.

You'll work closely with our strategy, creative and account teams, helping to develop communications frameworks, define channel strategies and identify opportunities to maximise campaign performance. You'll also build strong relationships with media partners and stakeholders, using data, insight and market intelligence to continually optimise our approach.

This is an exciting opportunity for someone who enjoys combining strategic thinking with analytical rigour, and who wants to help shape media campaigns that make a genuine impact across the UK's Armed Forces recruitment programme.

Who we’re looking for

You enjoy media consumption trends, and how to apply these to different outcomes through the funnel. You enjoy turning data and insight into actionable plans, and you're naturally curious about emerging channels, technologies and trends.

You'll bring experience from a media planning environment, with a strong understanding of how different channels work together to deliver effective campaigns. Comfortable working with data, research and audience insight, you'll be confident presenting recommendations and collaborating with colleagues, partners and stakeholders.

Most importantly, you'll be commercially aware, highly organised and excited by the opportunity to work on campaigns that reach millions of people across the UK.

What's in it for me?

• Time off to rest or conquer items on the bucket list with 27 days' holiday (+ 8 bank holidays) and a holiday purchase benefit where you can buy up to an additional 5 days.
• Great company paid benefits including our health cash plan, life assurance, company pension and access to an Employee Assistance Programme.
• A hybrid working pattern plus other great flexible benefits such as a TechScheme, free mortgage advice and more.
• Individual development plans with customised learning solutions, including clear career pathways designed to support individual growth and career advancement.
• Excellent health benefits – get cash back on your everyday healthcare costs with our flexible dental and cash plan benefits or grab some great discounts at your local gym.
• Opportunities to give back and care for our environment with eco-friendly benefits like our cycle to work scheme.

Equal opportunities

We are an equal opportunities employer and positively encourage applications from persons regardless of sex, race, disability, age, sexual orientation, gender reassignment, religion or belief, marital status, or pregnancy and maternity.