About The Company:
This is an outstanding opportunity to step into a pivotal Paid Media role at a forward-thinking digital agency making serious waves across multiple industries.
Based in Reading with a flexible hybrid model, this position offers the chance to shape and lead the evolution of paid advertising services, working across Google Ads, Microsoft Ads, and major social platforms.
You’ll be the strategic and hands-on force behind campaigns that drive real commercial impact, crafting high-performing ads while refining and developing internal processes that truly become your own.
With a strong emphasis on data-driven decision-making and cross-functional collaboration, this role will immerse you in a culture of continuous learning and innovation. If you thrive in a fast-paced environment where autonomy meets ambition, this is your ideal next step.
Key Responsibilities:
* Develop and execute PPC strategies across Google Ads, Microsoft Ads, and key social platforms.
* Conduct in-depth keyword research, competitor analysis, and audience targeting to enhance performance.
* Continuously monitor, analyse, and optimise campaigns through A/B testing, bid adjustments, and refinements.
* Create clear, actionable performance reports with insights and recommendations for clients.
* Collaborate with SEO, content, and social teams to ensure integrated digital strategies.
Essential Experience:
* Demonstrated success managing paid media campaigns across search and social platforms.
* Proficiency with Google Ads, Microsoft Ads, and familiarity with Facebook, LinkedIn, TikTok, etc.
* Strong analytical skills, including experience with Google Analytics, Tag Manager, and bid automation tools.
* Excellent copywriting ability and creative acumen for ad content development.
* Proven ability to manage multiple client campaigns in a fast-paced, deadline-driven environment.
Salary:£30,000 - £40,000/py