Job Title: Marketing Content and Bid Writing Lead Location: Hemel Hempstead Overview: Unify are delighted to be recruiting for a Marketing Content and Bid Writing Lead to join a leading provider of Plant Hire and Haulage service who are currently undergoing remarkable growth. This is a high-impact role for a bid or content professional responsible for delivering high-quality, compliant content and managing the end-to-end bid process. Working with marketing, sales, operations, HSEQ, and leadership, the role translates technical expertise into persuasive content that drives growth and improves bid success. What do I need? * Demonstrated experience in bid writing, marketing, or communications roles. * Excellent written and editorial skills, able to craft clear, persuasive, and engaging long-form content. * Strong organisational and project management abilities, with experience managing multiple deadlines and priorities. * Comfortable collaborating with senior leaders and technical teams across the organisation. * Methodical, detail-focused, and highly collaborative in approach. Responsibilities: Bid Writing Tenders and Sales Support * Lead research, writing and editing of bids, tenders and proposals (PQQs, ITTs, RFQs, frameworks). * Analyse customer requirements and scoring criteria to produce compliant, high-scoring submissions. * Create customer-focused method statements covering service delivery, logistics, maintenance and health & safety. * Coordinate inputs from sales, operations, HSEQ, key accounts and leadership. * Manage timelines to ensure accurate, professional, on-time submissions. Marketing Content and Campaigns * Develop and manage customer-focused marketing campaigns * Create long-form content including case studies, reports, newsletters, thought leadership and capability materials. * Manage content calendars for social media and Director profiles, aligned with marketing strategy and business priorities. * Ensure written content aligns with visual, video and campaign activity across all channels. Content and Bid Library Management * Manage and develop a central bid and content library including responses, method statements, case studies, CVs, policies and evidence. * Maintain version control to ensure content is accurate, compliant and aligned with fleet, services and accreditations. * Identify reusable content and best practices to improve bid efficiency and quality. * Capture feedback from bids to refine content, messaging and approach. * Create templates and standard responses to support faster, higher-quality submissions. Collaboration and Continuous Improvement * Collaborate with internal teams to gather accurate technical, operational and commercial information. * Facilitate input sessions and reviews to capture expertise and project experience. * Coordinate multi-stakeholder content to ensure alignment and client focus. * Proofread and quality-check bid and marketing content for clarity, accuracy and consistency. * Lead post-bid reviews to identify lessons learned and improvement opportunities. The following is desirable: * Knowledge of the plant hire, construction or infrastructure sector