ID 5224
Job Description
About McCann Content Studios
McCann Content Studios is a global hub for social and influencer capabilities. The division combines creative services, audience development, creator partnerships, and performance measurement under one single entity and boasts a suite of unrivaled proprietary tools. McCann Content Studios is part of McCann Birmingham, an integrated agency dedicated to telling the truth and telling it well. Because when a truth is well told, things change for the better.
As part of McCann Content Studios, this team will have the backing of one of the UK’s largest and most awarded networks. You will work with a wider dedicated social and influencer team, coming up with social-specific ideas and creating content for those ideas.
The Role
We’re building something exciting at McCann Content Studios Birmingham and are looking for a sharp, culturally fluent Social Creative Lead to help shape it.
You will be the go-to for social; helping set the bar, lead creative direction, drive bold, platform-native thinking, and shape the team’s identity from day one.
This role requires a maker and a leader—someone comfortable with concepting at speed and stepping back to shape long-term platforms. You’ll bring ideas to life with platform-native thinking, cultural awareness, and a desire to do things differently.
What you’ll do:
1. Lead creative thinking across various brands, focusing on Acer and Predator.
2. Partner with the Social Design Lead to ensure ideas are both conceptually strong and visually distinctive.
3. Manage and mentor a small, agile team of creatives and strategists.
4. Develop ideas that are native to social but built to punch above their weight.
5. Spot cultural opportunities and jump on reactive moments with smart, quick-fire work.
6. Collaborate closely with design, strategy, and production to ensure quality execution of ideas.
7. Help define the creative culture and voice of this new team in Birmingham.
Who you are:
1. A social-first creative who knows how to make work that earns attention and drives conversation.
2. Confident leading projects but also happy getting hands dirty in the creative process.
3. Passionate about culture, trends, and authentic brand presence in those spaces.
4. Skilled at bringing teams together and helping people perform their best work.
5. A clear communicator who can bring others along with your ideas.
6. Experience writing or creatively directing copy is a plus.
7. Excited about team-building, shaping new processes, and being part of something from the ground up.
We offer a competitive salary, benefits including 28 days holiday plus options to buy more, enhanced pension contributions, life assurance, and more.
Our culture emphasizes learning and development, providing access to industry-leading training and collaboration with major media partners for exclusive features and products.
Most importantly, you'll be part of a fun, collaborative, and supportive environment that fosters growth.
If you want to join an iconic network agency working on top clients and advancing your career through our unrivaled development programs, contact us now. Please apply directly, not through a recruiter.
Our commitment to equal opportunities
We believe diversity is a business imperative, essential to our success. An inclusive environment fosters belonging, connection, and shared purpose, enabling us to create meaningful experiences and drive better business practices.
As a community influencing culture globally, we value a talent mix that encompasses all dimensions of diversity, demanding the same from our partners and colleagues.
Conscious inclusion involves social, cultural, and cognitive differences, cultivating belonging and purpose. This philosophy helps us build impactful brand platforms and drive growth, guided by our core value: “Truth Well Told.”
Founded over 100 years ago, McCann is a leading advertising agency network known for impactful creativity and strong commercial results. It is part of McCann Worldgroup and the Interpublic Group (NYSE: IPG).
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