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Customer insights analyst

Rochdale
Permanent
Andersen James Group Ltd
Customer insight analyst
Posted: 29 August
Offer description

We are seeking a highly analytical and customer-focused Customer Insight Analyst to join a forward-thinking Data & Insight team. This pivotal role will lead on the design and delivery of customer feedback mechanisms – from transactional to perception surveys – and transform responses into meaningful insights that drive service improvement and measurable customer satisfaction. The successful candidate will have proven experience applying customer insight methodologies within a service-driven environment, ideally housing, social housing, or another regulated sector. You will also contribute to strategic decision-making through customer profiling, segmentation, and predictive modelling, working closely with senior leaders to foster a data-led, customer-first culture. Key Responsibilities * Design, deliver and manage a variety of customer surveys (satisfaction, perception, transactional). * Ensure methodologies are statistically robust, inclusive, and aligned with organisational and regulatory requirements. * Maintain data integrity and monitor survey performance, implementing improvements as needed. * Analyse both quantitative and qualitative customer feedback to identify sentiment, themes, and actionable improvement areas. * Use analytical platforms to uncover drivers of customer satisfaction/dissatisfaction. * Develop segmentation models to inform strategy...

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