Marketing Executive An exciting opportunity to join our client who are market leaders and experts in their field, committed to improving business performance for their customers as trusted partners. Location: Horsforth Salary: £30,000 – £34,000 DOE plus excellent benefits including a generous company bonus and 23 days annual leave stats (increasing with length of service) and more. As Marketing Executive you will focus on creating high-quality, engaging content for our client's website, blog, email campaigns, social media, brochures, and flyers. This role requires a technical approach to support the expert consultancy-led approach in delivering solutions to customers. Responsibilities include: * Plan and manage a content calendar to ensure consistent content production * Creating engaging and original articles, marketing collateral, emails, and social media posts * Repurposing content across multiple platforms * Maintaining the company websites and updating copy * Integrating keywords into short- and long-form content * Researching trends and new products * Developing an understanding of the key drivers of customers and prospects * Lead Generation, identifying prospects through research techniques and collaboration with the wider team * Track and report on content performance metrics What we are looking for: * Minimum 2 years’ experience in content marketing role * B2B marketing experience * Proficient in website platforms * Experience with email marketing platforms * Strong understanding of SEO principles and tools. * Familiarity and experience using Adobe Creative Suite and Canva is advantageous * Excellent writing, editing, and proofreading skills. * Strong research and analytical skills. * Ability to manage multiple projects and meet deadlines while allowing for flexibility if priorities change. * Creative thinking and problem solving abilities. To apply for this exciting Marketing Executive submit your CV via the link or contact Unity Resourcing for more information