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Public relations account director

Oxford
Digital Waffle
Public relations account director
Posted: 5 June
Offer description

2 days ago Be among the first 25 applicants

This range is provided by Digital Waffle. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.


Base pay range

Direct message the job poster from Digital Waffle


Building Digital Marketing and PR Teams for clients throughout the UK - Get in touch to find out more!

As a PR Account Director, you’ll be the driving force behind campaign ideation, client relationships, and execution excellence. You’ll oversee a team of talented creatives, PRs, and content strategists, guiding them to develop innovative, insight-led digital PR campaigns that earn high-quality coverage and backlinks.

Salary - Up to £55K

Location - Oxford (hybrid)


Key Responsibilities

1. Strategic Leadership: Set the creative direction for digital PR campaigns, ensuring alignment with client goals and digital marketing strategies.
2. Client Management: Act as a senior point of contact, building strong, trusting relationships and confidently presenting ideas, reports, and results.
3. Creative Campaign Development: Lead brainstorms, shape narratives, and push boundaries to deliver campaigns that cut through the noise and land in top-tier media.
4. Team Oversight & Mentorship: Manage, inspire, and mentor a team of account managers, executives, and creatives—supporting their development and growth.
5. Performance & Reporting: Ensure campaigns deliver against KPIs (e.g., media coverage, backlinks, engagement), and communicate results through compelling reporting.
6. Trendspotting & Thought Leadership: Stay ahead of industry trends, media landscapes, and PR innovations—bringing fresh thinking to every campaign.


Requirements

* 5+ years of experience in PR, with at least 2 years in a senior/leadership role.
* Strong portfolio of creative PR campaigns with proven media coverage and link results.
* Exceptional storytelling, ideation, and pitching skills.
* Confident in client communications, from strategy presentations to performance updates.
* Deep understanding of how digital PR contributes to SEO and brand visibility.
* Experience managing and mentoring high-performing teams.
* Collaborative, proactive, and passionate about digital-first thinking.

Interested? Apply via the links.

Please note that due to the volume of applicants we receive, we can only respond to those candidates considered successful.


Seniority level

* Mid-Senior level


Employment type

* Full-time


Job function

* Marketing, Advertising, and Strategy/Planning


Industries

* Marketing Services, Public Relations and Communications Services, and Advertising Services

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