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Go To Market Digital Account Manager, Lincoln
Client: HBX Group
Location: Lincoln, United Kingdom
Job Category: Other
EU work permit required: Yes
Job Views:
2
Posted:
22.08.2025
Expiry Date:
06.10.2025
Job Description:
HBX Group is the world’s leading technology partner, connecting and empowering the world of travel. We’re game-changers, disruptors, the people who bring together local and global brands in accommodation, transport, activities and payments through our network of 300,000 hotels worldwide, 60,000 high-value clients such as tour operators, travel agents, and loyalty schemes across 140 source markets. We are tech-driven, with a customer-first philosophy, and a strong commercial team with extensive ground knowledge and relationships. Our team, Team HBX Group, is central to our success, encouraging us to ‘move fast, dream big, and make a difference’ daily. We believe that tech, data, and people truly set us apart, along with our ‘global approach, local touch’ mentality. Headquartered in Palma, Mallorca, we employ around 3,500 people globally.
JOB DESCRIPTION:
We seek a comprehensive digital marketing expert to manage our direct B2C platform and oversee account management for our White Label Solutions for B2B clients in the travel industry.
The ideal candidate will implement marketing strategies across B2C and B2B2C channels, with expertise in all digital marketing disciplines and proven methodologies.
Must have a customer-first mindset and strong commercial acumen.
Responsibilities:
* Manage Google Analytics daily
* Oversee PPC campaigns and spending
* Send marketing emails, segment customers, and create email flows and campaigns to maximize sales
* Manage website functionality, report bugs, and test platform updates
* Basic HTML knowledge to edit website content and manage WordPress blog content
* Manage affiliate programs and key publisher relationships
* Create and present client reports using Google Analytics and internal MI
* Manage client touchpoints and enhance marketing efforts with WL partners
* Manage Reviews.io platform
* Create white label solutions
* Account management of B2B2C industry partners
Skills:
* Preferred knowledge of technical SEO
* Experience managing and optimizing PPC campaigns with Google AdWords
* Familiarity with SEMrush for keyword and competitor analysis
* Experience with Klaviyo or similar email platforms
* Basic coding skills for website editing
* Moderate knowledge of Canva or similar tools
* Experience with WordPress blog management
* Knowledge of Google Search Console
Advantages:
* Experience managing White Label Solutions
* Knowledge of API integrations
* Project management certifications
Qualifications:
* Degree in Digital Marketing or Business
* CIM Certification
At HBX Group, we value diversity and inclusion, fostering an environment where everyone feels respected and valued. Join us to be part of a team making a difference in the travel industry.
Enjoy working in an innovative, multicultural environment, building global relationships, and developing your career across our worldwide locations.
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