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Marketing manager

Brighton
SEALANES
Marketing manager
£45,000 - £60,000 a year
Posted: 2 October
Offer description

Join Our Journey to Something Extraordinary

We're Sea Lanes – a bold, community-led leisure hospitality business that's all about open water swimming and creating incredible experiences Since opening our first site in Brighton in June 2023, we've been making serious waves on the seafront, and we're just getting started.

With our second site opening late 2025 and a third scheduled for summer 2026, we're growing fast and we need a talented Marketing Manager to help steer our exciting journey. This isn't your typical marketing role – this is about being part of something truly special where nature, wellness, and hospitality come together

We're OPEN. BRAVE. DIRECT. – and we're looking for someone who shares our passion for excellence and growth.

What Makes Your Day Brilliant:

Like all great roles at Sea Lanes, you can expect your time with us to be dynamic, challenging, and rewarding. No two days are the same:

Strategic planning

* Develop and implement a comprehensive marketing strategy with tailored approaches for our individual sites
* Manage and optimise marketing campaigns across relevant digital channels to drive awareness, engagement and conversion
* Plan and oversee traditional marketing initiatives including print, outdoor advertising, events, and local partnerships.

Drive Engagement

* Champion brand consistency in all materials and communications
* Manage the marketing budget, ensuring maximum return on investment
* Create compelling content that appeals to our target audiences.
* Monitor and report on campaign performance
* Lead market research activities to identify trends and opportunities.

Build Relationships

* Lead and motivate the marketing team, creating a culture of excellence and continuous improvement
* Build and nurture relationships with key stakeholders at all levels
* Support onsite events ensuring effective promotion and smooth execution
* Coordinate with the operations teams to ensure seamless delivery of marketing-led activities on site

Shape Our Future

* Support strategic decision-making with insightful marketing analysis and research
* Stay up to date with industry best practices and emerging marketing technologies, bringing fresh ideas and innovation to the team
* Champion our values in everything you do

Our Values Drive Everything We Do:

CUSTOMER FIRST

We create exceptional experiences in a welcoming, safe, and inclusive environment.

MAKE IT HAPPEN

We take ownership, solve problems, and get things done with pride and energy.

OUR PEOPLE, OUR SUCCESS

We nurture growth, lead with trust, and champion each other.

About You...

More than anything, we're looking for a marketing professional who brings energy and excellence to everything they do:

Your Expertise Shines

* Bachelor's degree in marketing, communications, business, or a related field
* Minimum of 3 years' experience in a marketing role, ideally within hospitality, leisure, wellness, or destination brands
* Demonstrated ability to develop and deliver successful marketing campaigns that drive engagement and growth

Your Skills Impress

* Proficiency in digital marketing platforms and analytics tools
* Strong copywriting, content creation, and storytelling skills
* Excellent project management abilities
* Strong interpersonal and communication skills
* Experience working with external agencies, freelancers, and creative partners

Your Style Inspires

* Comfortable working in a hybrid environment, both independently and collaboratively
* Creative thinker with a data-driven mindset and a passion for outdoor and community-focused brands
* Willingness to travel regularly between sites in London, Brighton, and Portsmouth

What's in it for You:

Every person makes Sea Lanes the incredible place it is Within our dynamic environment, our talented people work hard, but we make sure it's rewarding and fun:

* A fun, supportive business – We believe in what we're doing and back each other all the way
* Flexible working arrangements – We value work/life balance
* Opportunities for growth – We invest in our people with professional development and training
* Real sense of purpose – Be part of a business that's making a splash in leisure and wellness
* Supportive, collaborative environment where your ideas matter
* Competitive salary – £45,000 with performance-based incentives
* Staff perks – Discounts on food, drinks, and venue services at all our sites
* Employer pension contributions – We invest in your future
* Membership to Sea Lanes venues – Enjoy the experiences you help create

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