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Central London, London Strand Palace Hotel
Posted 5 days ago
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Associate Creative Director
London, London £49000 - £75000 per annum at Future Publishing
Posted 20 days ago
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Permanent
What you'll be doing
We're looking for a lead in creative branded content with experience and a versatile portfolio spanning a range of lifestyle markets.
As the creative lead aligned to branded content partnerships across our portfolio, you will work with both editorial and sales teams. You will shape and deliver creative, branded content strategies that resonate with our brands' discerning audience and premium client base.
Reporting to the Creative Director, you will collaborate with partnerships sales, media planning, design studio, project management, and other cross-functional leads.
Your role will be to devise and develop tailored solutions for clients, delivering best-in-class creative proposals across:
* Branded content
* Social media and influencer marketing
* Events, and experiential activations
* Video and audio storytelling
You will combine strategic thinking with creative concept development, leveraging audience insights and industry knowledge to inform your creative ideas. You will be hands-on, producing moodboards, scripts, video concepts, scamps, and copy yourself to support and sell in your campaign proposals. You'll need to adapt your tone of voice, writing, and art direction style to align with the distinct and established tone of voice of various brands in the Future portfolio.
If you are a creative lead with deep publishing experience and a passion for crafting cutting-edge commercial solutions, this is your opportunity to make an impact at the heart of our business.
In this role, you will…
Take the lead on developing pitches and live campaigns, pulling in creatives, designers, copywriters, specialists, and editorial teams where needed to deliver best-in-class work.
Digest client briefs and new opportunities, working closely with planning and sales directors to drive our new business efforts forward.
Lead new business pitches, from organizing brainstorms, briefing creatives, writing the deck, to presenting alone or as part of a team.
Come up with creative campaign concepts that inspire our clients with a vision for their brands and businesses that translate into campaigns on Future's platforms.
Facilitate productive ideation sessions that generate relevant, impactful ideas and push the envelope creatively.
Be a figurehead for creativity and branded content across the business, someone who editors and sales directors alike will consult on trends, opportunities, and best practices.
Experience that will put you ahead of the curve
* Demonstrate success pitching branded content partnerships to client brands
* Experience working as a creative lead / content lead / c
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