We have a fantastic opportunity for someone passionate about marketing to join our team as a Marketing Executive, with focus on analytics and SEO strategy, on a permanent contract.
This is a great time to join Laguna Motorcycles as we continue to expand, strengthening our position as a national player in the motorcycle industry. Working closely with the Marketing Manager, our in-house Graphic Designer, and Marketing Executive, you will be responsible for supporting the delivery of day‑to‑day marketing activity across a wide range of channels.
The ideal candidate will be highly organised, creative, and have a keen eye for detail. You’ll be confident writing engaging content, proactive in managing multiple tasks, and eager to grow your skills within a fast‑paced industry.
Duties
* Analyse website and social media pages, then assist with design and implement strategies to improve their search engine results
* Perform keyword research to guide content creation teams
* Review and analyse competitor sites to understand their SEO strategy
* Assist the Marketing Manager in optimising website content, landing pages, and paid search copy
* Work with the Marketing team to ensure SEO best practices are properly implemented on the website
* Pro‑actively recommend changes to website architecture, content, linking, and other factors to improve SEO positions for target keywords
* Develop and implement link building strategy
* Monitor and analyse SEO statistics such as clicks, impressions, and conversion rates, presenting these to the Marketing Manager, for Senior Leadership
* Collaborate with content creation and graphic design to drive SEO in content creation and content programming
* Prepare periodic SEO reports and present them to Marketing Manager, for Senior Leadership
* Stay up‑to‑date with the latest SEO trends and changes in algorithms
* Support the execution of marketing campaigns across multiple channels
* Plan, schedule, and publish content across social media platforms in line with manufacturer requirements and the content schedule
* Write engaging and accurate copy for email campaigns, social media, and further content as required
* Update and maintain website content to ensure accuracy and consistency with manufacturer offers and updates
* Assist with the organisation and promotion of events and customer experiences
* Carry out administrative tasks to support the efficient delivery of marketing activities within the company
* Keep up to date with marketing best practice, competitor activity, and industry trends
Essential Skills and Experience
* You hold a degree in a relevant subject, or have previous experience in a marketing or communications role
* Ability to analyse SEO statistics and changes in algorithms
* Understanding of SEO and website content management
* Experience using social media analytics or reporting tools
* Excellent written and verbal communication skills, with strong attention to detail
* Experience managing and scheduling content across social media platforms
* Experience writing engaging copy for email marketing, newsletters, or digital content
* Strong organisational skills with the ability to manage multiple priorities and deadlines
* Proficient in Microsoft Office Suite
* Ability to work effectively as part of a small team and collaborate with colleagues
* Experience with email marketing platforms (e.g., Klaviyo, Mailchimp)
* Knowledge of Adobe Creative Suite to support creative work
* Interest or experience in the motorcycle industry
* Videography and/or photography skills for social media or campaign content
* Parts, clothing and accessories purchase scheme
* Pension contributions (standard)
* 28 days holiday per annum
* Learning and development opportunities
Working Days and Hours
Monday to Friday 09:00am – 06:00pm
Seniority level
Entry level
Employment type
Full-time
Job function
Marketing and Sales – Automotive
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