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Senior analyst, paid media – independent media planning & measurement agency (social impact brands)

London
Freelance
Grey Matter Recruitment
Media planner
Posted: 16 September
Offer description

Working closely with the Head of Digital you will employ your technical data and insights wizardry to drive business & media performance for a customer base that make a huge impact in the world.


Company


Media Planning and Measurement agency delivering custom data solutions for a host of incredible social impact and charity brands.


* Cross-channel advertising strategy, execution and measurement
* Award-winning culture
* Led by industry experts
* Clear career progression plan
* Working with well-known International brands


Role


Joining a growing analytics team, you will own the reporting process for the digital team creating streamlined data management/dashboard solutions across all paid media activity.


* Help define and deliver new data analysis products and processes.
* Explore capabilities and researching news data tools
* Analyse large datasets to identify trends, patterns, and opportunities for clients' to optimise digital performance
* Identify opportunities for process improvement and automation to streamline data analysis workflows
* Collaborate with cross-functional teams to identify KPIs and design data collection methods.


Experience


* Technical data scripting and modelling skills E.g. SQL, Python
* Familiarity with digital media platforms, advertising metrics, and performance tracking.
* Experience with Data Visualisation Software (PowerBI, Tableau and/or Google Data)

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