Job Description
Senior Marketing Executive
Location: Swindon - Hybrid
Salary: £35,000 - £45,000 per annum + Benefits & Bonus (including enhanced maternity and paternity pay, a 4.5-day working week, flexible working, Health Shield & holiday targets)
Company Overview
My client is a leading technology recruitment business specialising in matching exceptional tech talent with top-tier organisations.
They are seeking a proactive and skilled marketing specialist (B2B) to join their team.
In this role, you will manage cold outbound campaigns, data handling, and lead management to drive their marketing efforts and enhance brand visibility.
Role Overview
● Build, manage, and maintain cold outbound campaigns, primarily through email but also exploring other outbound methods.
● Develop messaging for cold email campaigns, focusing on engagement and lead conversion.
● Utilise tools such as Smartlead.ai / Instantly.io, Apollo.io, and Clay for campaign execution and optimisation.
● Create and implement cold email infrastructure using multiple email inboxes across different platforms, with a deep understanding of email deliverability.
● Manage domain health, including domain rotation and mailbox maintenance to ensure high deliverability rates.
● Identify, ev...