Go-To-Market Manager
Location: UK, London
Length: April 28th – 19th December 2025
Rate: £50.96 p/h (Inside IR35)
Hours: 40 hours – (Onsite Tues, Wed, Thurs)
Overview
We’re seeking a strategic and execution-focused Go-To-Market Strategy Manager to help lead cross-functional initiatives, drive customer acquisition, and develop actionable business strategies. In this high-impact role, you will work under the guidance of senior leadership and collaborate across departments—including Marketing, Sales, Finance, and Operations—to deliver scalable, results-driven outcomes that accelerate business growth and enhance operational efficiency.
Key Responsibilities:
1. Drive outcomes for one or more key initiatives under the direction of senior leadership.
2. Lead cross-functional efforts to launch business initiatives and drive customer acquisition.
3. Develop comprehensive go-to-market (GTM) strategies, including segmentation, targeting, channels, creative direction, and performance metrics.
4. Identify optimal revenue models, sales/distribution channels, and new product opportunities.
5. Build and operate campaign frameworks that consistently deliver on acquisition goals.
6. Manage project scoping, prioritize tasks, allocate resources, and escalate ideas when external factors affect execution.
7. Solve complex problems through innovative thinking and multiple approaches.
8. Design new processes, components, or systems to anticipate and address future needs.
9. Identify and correct operational inefficiencies through both process and technology.
10. Influence teams with similar goals to align on strategic direction and resources.
11. Build strong internal and external relationships, mentoring others and sharing strategic insights.
12. Collaborate with cross-functional teams to create GTM plans and monetization strategies.
13. Oversee the integration of multiple project timelines and business goals.
14. Coordinate forecasting, planning, and budgeting processes for GTM execution.
15. Act as a subject matter expert on GTM strategies, supporting sales enablement and organizational alignment.
16. Maintain a deep understanding of our customer segments, market dynamics, and industry trends.
Skills / Education:
1. Bachelor's degree or equivalent practical experience.
2. Total years of experience: 7 years of experience in GTM, ideally in hardware organizations.
3. Skills required: Program management, data analysis & modeling. Specific Tools or Applications experience: experience with Sheets, Docs, Slides, SQL.
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