Product Manager, Pharmacy Automation Retail - Northern Europe
Join to apply for the Product Manager, Pharmacy Automation Retail - Northern Europe role at BD
Product Manager, Pharmacy Automation Retail - Northern Europe
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Join to apply for the Product Manager, Pharmacy Automation Retail - Northern Europe role at BD
Job Description Summary
As Product Manager for Pharmacy Automation in the Retail segment, you will lead the go-to-market strategy across Northern Europe. You will manage market segmentation and targeting, supporting the full portfolio of BD Rowa and Parata products. By collaborating cross-functionally with sales, regional marketing, and product teams, you will build strategic country partnerships, elevate customer engagement, and generate market insights that fuel innovation and growth.
Job Description Summary
As Product Manager for Pharmacy Automation in the Retail segment, you will lead the go-to-market strategy across Northern Europe. You will manage market segmentation and targeting, supporting the full portfolio of BD Rowa and Parata products. By collaborating cross-functionally with sales, regional marketing, and product teams, you will build strategic country partnerships, elevate customer engagement, and generate market insights that fuel innovation and growth.
Our vision for MMS at BD
With our technical capabilities, the Medication Management Solutions (MMS) team are able to manage multiple systems and our operational capabilities enable us to have medications available when and where needed, reducing inefficiency and waste for nursing and pharmacy teams.
Job Description
We are the makers of possible
BD is one of the largest global medical technology companies in the world. Advancing the world of health is our Purpose, and it’s no small feat. It takes the imagination and passion of all of us—from design and engineering to the manufacturing and marketing of our billions of MedTech products per year—to look at the impossible and find transformative solutions that turn dreams into possibilities.
Why join us?
A career at BD means learning and working alongside inspirational leaders and colleagues who are equally passionate and committed to fostering an inclusive, growth-centered, and rewarding culture. You will have the opportunity to help shape the trajectory of BD while leaving a legacy at the same time.
To find purpose in the possibilities, we need people who can see the bigger picture, who understand the human story that underpins everything we do. We welcome people with the imagination and drive to help us reinvent the future of health. At BD, you’ll discover a culture in which you can learn, grow and thrive. And find satisfaction in doing your part to make the world a better place.
Become a maker of possible with us!
Main Responsibilities Will Include
* Define and implement market segmentation and go-to-market strategies for the retail pharmacy automation portfolio
* Develop and maintain strong partnerships across the commercial network to drive expansion and performance
* Lead key opinion leader (KOL) programmes and customer engagement initiatives in alignment with regional objectives
* Support sales teams through training, value proposition development, competitive insights, and evidence generation
* Monitor and act on market trends and customer feedback, including Net Promoter Score (NPS) and Voice of Customer (VOC)
* Contribute to budgeting and forecasting processes for the assigned portfolio
* Collaborate with marketing and sales leadership to support strategy execution and local omnichannel campaigns
* Manage and analyse pipeline data and performance metrics, including local reporting and event coordination
About You
* Hold a degree in Business Administration, Marketing, Economics or a related field
* Bring over five years of experience in Marketing, ideally within the retail, pharmacy, or technology sectors
* Experienced in lead generation and collaborating with sales teams, with a strong interest in the commercial aspects of business.
* Demonstrate strong strategic and analytical skills, with the ability to manage multiple priorities
* Communicate clearly and confidently across a matrixed organisation
* Proficient in CRM and analytics tools
* Fluent in English and open to regional travel (20–30%)
Click on apply if this sounds like you!
At BD, we prioritize on-site collaboration because we believe it fosters creativity, innovation, and effective problem-solving, which are essential in the fast-paced healthcare industry. For most roles, we require a minimum of 4 days of in-office presence per week to maintain our culture of excellence and ensure smooth operations, while also recognizing the importance of flexibility and work-life balance.
Becton, Dickinson and Company is an Equal Opportunity/Affirmative Action Employer. We do not unlawfully discriminate on the basis of race, color, religion, age, sex, creed, national origin, ancestry, citizenship status, marital or domestic or civil union status, familial status, affectional or sexual orientation, gender identity or expression, genetics, disability, military eligibility or veteran status, or any other protected status.
To learn more about BD visit: https://bd.com/careers
Required Skills
Optional Skills
Primary Work Location
GBR Winnersh - Eskdale Road
Additional Locations
Work Shift
At BD, we are strongly committed to investing in our associates—their well-being and development, and in providing rewards and recognition opportunities that promote a performance-based culture. We demonstrate this commitment by offering a valuable, competitive package of compensation and benefits programs which you can learn more about on our Careers Site under Our Commitment to You.
Salary or hourly rate ranges have been implemented to reward associates fairly and competitively, as well as to support recognition of associates’ progress, ranging from entry level to experts in their field, and talent mobility. There are many factors, such as location, that contribute to the range displayed.
The salary or hourly rate offered to a successful candidate is determined by their experience, education, and skills, as well as the labor laws and Collective Bargaining Agreement (CBA) requirements applicable to the work location.
Salary Range Information
£42,000.00 - £71,400.00 GBP Annual
Seniority level
* Seniority level
Not Applicable
Employment type
* Employment type
Full-time
Job function
* Job function
Marketing
* Industries
Biotechnology Research, Medical Equipment Manufacturing, and Research Services
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