Liverpool HQ (with travel) | Full-time
Brand: Made by Mitchell
At Made by Mitchell, we don’t just sell makeup - we create experiences. From high-energy masterclasses to sold out pop-ups, our community shows up, engages, and buys in.
We’re looking for an Education & Events Coordinator to take this to the next level.
This is not a “plan a nice event and hope people come” role.
This is about building must-attend moments - and making sure every single one delivers commercially.
The Role
You’ll be based at our Liverpool HQ, owning the end-to-end delivery of our education and events strategy — from concept to execution to sell-out.
You’ll be responsible for creating standout consumer experiences that drive brand love, revenue, and reach.
Key Responsibilities
Event Planning & Execution
* Plan and deliver a calendar of consumer facing events including masterclasses, education sessions, and pop-ups
* Own logistics end to end: venues, suppliers, staffing, stock, and on the day execution
* Ensure every event reflects the energy and creativity of Made by Mitchell
Commercial Ownership
* Be accountable for attendance targets- every event should be a full capacity.
* Work closely with marketing to drive demand through social, email, and community channels
* Analyse performance and optimise future events based on sales, engagement, and ROI
Education Programme
* Support the development of education formats and content (beginner → pro level)
* Coordinate talent, artists, and internal teams to deliver best in class sessions
* Help build a scalable education model that can grow with the brand
Pop-Ups & Brand Moments
* Deliver impactful retail and experiential activations across key markets
* Ensure strong conversion and customer experience at every touchpoint
What We’re Looking For
* Experience in events, brand activations, or education programmes (beauty preferred but not essential)
* A commercial mindset you think in terms of sell through, not just aesthetics
* Strong organisational skills with the ability to manage multiple projects at pace
* Confident working cross functionally with marketing, sales, and operations
* A natural energy for community building and live experiences
Why Join Us
* Be part of one of the fastest-growing, most disruptive beauty brands
* Work on high impact, visible projects that directly drive revenue
* Join a team that moves fast, thinks big, and actually executes
If you’re someone who can turn ideas into sold out, talked about moments, we want to hear from you.
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