About the role
As the Public Sector Sales Enablement Manager, you will work across tactical and strategic projects, independently or with peers, ranging from high‑impact strategic initiatives to business‑as‑usual activity. Your primary focus will be managing projects, creating and delivering internal enablement content for Softcat’s Public Sector sales teams, and collaborating with key stakeholders to run impactful campaigns that drive revenue.
You will carry line‑management responsibilities for the Public Sector Sales Enablement Executive, providing clear direction, coaching, and development support to ensure high‑quality enablement outcomes. This includes setting priorities, monitoring progress, and fostering a collaborative environment where ideas and best practice are shared.
Responsibilities
* Collaborate with Sales, Marketing, Alliances, Tech and Services to act as a conduit in understanding and articulating the challenges and priorities of our sales teams and ensuring alignment of messaging and feedback loops across all functions.
* Develop and execute enablement programs tailored for our Public Sector verticals, in collaboration with peers, sales teams, leadership, and other key stakeholders.
* Translate complex propositions into clear, customer‑focused narratives that sellers can confidently use in customer conversations.
* Create and adapt resources that support sales teams in articulating Softcat’s message to Public Sector organisations, considering their specific needs and challenges.
* Manage projects across enablement focuses, ensuring goals, timescales, and action plans are met.
* Provide line management, coaching and development support to the Public Sector Sales Enablement Executive, ensuring priorities are clear and performance aligns with team objectives.
Qualifications
* Demonstrable experience in previous sales roles, preferably within Public Sector.
* Exceptional communication skills with the ability to develop and maintain relationships with a variety of stakeholders, including the sales teams, across the business.
* Ability to multi‑task and prioritise requirements, whilst maintaining a focus on your current role and activity.
* Strong understanding of the Sales environment, including sales content, challenges, tools, and training needs specific to Public Sector.
* Experience with relationship management across a multitude of stakeholders with varying seniority.
* Experience with content management and creation, with a focus on Public Sector organisations.
* Proven project management skills and the ability to handle a variety of project types.
* Confidence to take ownership of problems and challenges when required.
Benefits and Flexibility
* Hybrid working – 3 days in the office and 2 days working from home.
* Flexible hours – flexing the times you start and finish during the day.
* Flexibility around school pick‑up and drop‑offs.
Employment • EEO
If you have a disability or neurodiversity, we can provide support or adjustments that you may need throughout our recruitment process or any mitigating circumstance you wish for us to consider. Any information you share on your application will be treated in confidence.
You can find out more about life at Softcat and our commitments to diversity and inclusion at jobs.softcat.com/jobs/our-culture/.
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