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Global sales marketing manager

Wokingham
Mackinnon Bruce International
Sales and marketing manager
Posted: 9h ago
Offer description

Mackinnon Bruce are partnered with a globally recognised diagnostics manufacturer with over 30 years of expertise in Parasitology, Microbiology, and Environmental Testing. Supplying innovative diagnostic solutions to more than 110 countries.


As the business moves into its next phase of expansion, we are now seeking a highly experienced and dynamic leader to join as a Global Sales & Marketing Manager.


About the Role:


Reporting directly to the Managing Director/CEO, the Global Sales & Marketing Manager will lead commercial strategy across UK Sales, International Distribution, Marketing, and New Business Development. This role is central to driving revenue growth, expanding market presence, strengthening distributor networks, and successfully commercialising new product innovations.

You will lead and develop four key functions (with further growth expected in 2026/2027):


This is a high-impact role for a commercially driven leader who can unite teams, drive strategic direction, and steer the business into its next chapter of global growth.


Leadership & People Management

* Lead, coach, and develop cross-functional commercial teams.
* Manage performance, KPIs, and support field activities.
* Promote collaboration and a high-performance culture.


Sales Strategy & Commercial Growth

* Oversee UK commercial performance across NHS microbiology, haematology, and biochemistry.
* Support tenders, pricing, budgeting, and national pipeline development.
* Manage global distributors, reviewing performance, contracts, pricing, and territory growth.
* Drive new white-label, patent product, and distribution partnerships.


Business Development & New Markets

* Lead global commercialisation of new and existing products.
* Identify new markets across clinical, environmental, and industrial sectors.
* Build and manage a new business pipeline and conduct market analysis.
* Engage ELISA/PCR manufacturers for OEM and integration opportunities.
* Coordinate onboarding, NDAs, documentation, and technical validation with R&D.
* Support new product development through to launch and negotiate long-term supply agreements.


Marketing & Brand Management

* Oversee global marketing strategy and brand consistency.
* Approve key campaigns and track ROI and lead generation.


Commercial Operations

* Work with Finance on pricing, forecasting, budgeting, and contracts.
* Monitor commercial KPIs and report monthly to the CEO.
* Ensure effective CRM usage and support global events and training.
* Lead annual commercial planning and budgeting.


If you are interested in discussing the position further, please apply or reach out to me directly at Ben.birkhead@mackinnon-bruce.com

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