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Head of sales

Gateshead
TEAM RH FITNESS LTD
Head of sales
Posted: 16 February
Offer description

Head of Sales

Work Location: Office based – Team Valley, Gateshead

Job type: Full time, permanent

Hours: 37.5 hours

Salary: Competitive

Job description:

Who we are:

We’re Team RH, a no-nonsense wellness brand based in the Northeast, on a mission to make sustainable fat loss achievable, affordable, and accessible. We don’t do fluff, we do facts, accountability, and long-term success. But we’re not just a wellness brand - we’re a tech team, too. We built the Team RH App from the ground up, in-house, with one goal: give people tools that actually help. From food tracking and tailored coaching to goal setting and no-nonsense data, it’s everything members need to stay on plan and make real progress.

We’re real people, helping real people. No egos. No buzzwords. Just a smart product and a team that genuinely gives a s**t.

Role Overview:

The Head of Sales will own and drive all revenue-generating activity across wholesale, trade, retail B2B, D2C, e-commerce and export markets. This is a senior leadership role responsible for revenue strategy, sales team leadership, channel expansion, key account management and international growth.

Key responsibilities:

Revenue Strategy & Growth

Develop and execute a multi-channel sales strategy aligned to company growth targets. Own annual revenue forecasting, budgeting and target setting. Identify and unlock new revenue streams across domestic and international markets. · Drive profitable growth across wholesale, trade, retail B2B, D2C, e-commerce and export

Channel Leadership Wholesale & Trade

· Build and scale national wholesale and trade distribution.

· Negotiate commercial terms and supply agreements.

· Expand product penetration within existing accounts.

· Identify and onboard new strategic partners. Retail B2B

· Secure and grow relationships with retail partners.

· Manage joint business planning with key accounts.

· Deliver margin-positive growth across store networks.

· Direct-to-Consumer (D2C) & E-commerce

· Collaborate with marketing to optimise online conversion and revenue.

· Drive promotional strategy, pricing and campaign alignment.

· Oversee sales performance across owned e-commerce platforms and marketplaces.

· Develop and execute international expansion strategy.

· Appoint and manage distributors in target markets.

· Ensure regulatory and commercial compliance across territories.

· Scale export revenue sustainably and profitably.

Leadership & Team Development

· Build, lead and develop a high-performance sales team.

· Set clear KPIs and performance metrics across all channels.

· Implement structured reporting and pipeline management.

· Create a culture of ownership, accountability and results.

Commercial & Operational Excellence

· Own pricing strategy, margin optimisation and commercial terms.

· Work closely with operations, supply chain and finance to ensure delivery capability.

· Drive CRM adoption and sales reporting accuracy.

· Provide regular board-level reporting on revenue performance.

What We’re Looking For:

· Strategic thinker with strong execution capability

· Data-driven decision maker

· Highly commercial with strong financial acumen

· Confident negotiator

· Excellent leadership and communication skills

· Comfortable operating in a fast-moving, high-performance culture

· 8–12+ years’ senior sales experience in a multi-channel environment

· Proven success scaling revenue across wholesale, trade, retail B2B, D2C and e-commerce.

· Experience building and leading high-performing sales teams

· Strong background in commercial negotiation and key account management.

· Experience managing multi-million revenue targets

· Advanced understanding of margin management and commercial modelling.

· Experience within health, fitness, supplements, lifestyle or performance-driven brands (not essential)

· Experience launching products into new international territories (not essential)

Benefits:

· Free On-site gym

· Free parking

· Casual dress

· Pet friendly office (pooches often roaming)

· Company events

· Employee discount

· Health & wellbeing programme

· Company pension

If you’re passionate about people, and ready to make a real difference, we’d love to hear from you.

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