Job Title
Digital Account Manager (Performance Media)
Location
London
Overview
All Response Media (ARM) is seeking a Digital Account Manager to join our London team. You will partner closely with a Senior Account Manager and Account Director to plan, activate and optimise multi‑channel digital campaigns across Search, Social, Programmatic Display and Video.
Responsibilities
* Take lead on campaign delivery with growing autonomy, owning planning, activation and optimisation across digital channels and delivering performance updates to clients and stakeholders.
* Develop and manage cross‑channel digital media plans aligned to client objectives.
* Own delivery against targets, ensuring forecasted spend, volume and performance are met.
* Manage and develop supplier relationships including pricing negotiations and performance discussions.
* Act as optimisation lead across channels; support analysts and executives with implementation.
* Lead regular performance conversations with clients, including budget reallocation and planning recommendations.
* Deliver proactive analysis of trends, results and opportunities; produce clear insights and next steps.
* Keep internal stakeholders updated on performance, key metrics and campaign health.
* Scope, pitch and execute new initiatives such as new channels, tests, measurement approaches and technology opportunities.
Key Objectives
* Lead the planning and execution of insight‑led digital media campaigns.
* Translate strategy into high‑performing delivery and measurable outcomes.
* Harness data to uncover opportunities, shape testing roadmaps and accelerate client growth.
* Support the development of junior team members through coaching and quality assurance.
* Keep Account Directors fully informed through concise, proactive reporting on performance, risks and opportunities.
Qualifications
* 2+ years of digital media experience within Paid Search, Paid Social and/or Programmatic Display/Video.
* Experience working in a media agency environment.
* Strong understanding of how digital channels contribute to the wider marketing mix.
* Confident planning/buying mindset with strong optimisation instincts.
* Analytical, able to interpret data and communicate insights clearly to clients and teams.
* High attention to detail and strong numerical ability.
* Excellent stakeholder management, presentation and communication skills.
* Proactive, accountable and comfortable taking initiative in a fast‑paced environment.
Platform Familiarity
* Google Ads, SA360, Google Analytics / Adobe Analytics.
* DV360, CM360.
* Meta Business Manager, TikTok Ads Manager, LinkedIn Ads.
Culture and Belonging
All Response Media is a high‑performing, friendly agency with a reputation for developing exceptional talent. We promote an inclusive culture and continuous improvement, offering clear opportunities to learn, take ownership and grow.
Benefits
* Competitive salary plus bonus.
* 25 days holiday plus bank holidays.
* Company away day & socials.
* Monday breakfast, Friday lunch and treats.
* Private healthcare and wellness perks.
* Flexi Fridays and birthday time off.
* Perkbox & Yulife discounts.
* Season ticket loan, cycle-to-work scheme.
* Long‑term service rewards and sabbatical.
* Media, technical & managerial training.
* Clear progression and training roadmap.
* Life cover 4× salary, enhanced sick pay & income protection.
Equal Opportunity
All Response Media offers equal opportunities to all potential employees and has zero tolerance for discrimination.
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