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Field sales manager

Aaron Wallis Sales Recruitment
Field sales manager
Posted: 30 May
Offer description

Field Sales Controller – FMCG / Food Service

* £65,000 Basic
* Bonus + Commission
* £7,800 Car Allowance
* Strong Benefits Package Field-based (UK-wide)
* Approx. 3 nights away per week

The Business

A well-established, high-growth FMCG business is on the lookout for a senior Field Sales Controller to take the reins of a 20+ strong national field team. Operating across Foodservice and Retail Convenience, this is a role with real weight, you'll be shaping strategy, owning performance, and showing up as a genuine leader across the commercial function.

What the Role Involves

* Lead and develop a national field sales team of 20+ people, setting the standard across all regions
* Own delivery of KPIs across Independent Foodservice and Retail Convenience channels
* Drive the Independent Foodservice growth agenda - strategy, execution, and accountability
* Manage national field forecasting and performance reporting
* Retain and grow key accounts while reactivating lapsed customers
* Be visible in the field - coaching, accompanying, and developing your team regularly
* Oversee onboarding, training, and capability-building across the field structure
* Represent the field function at a senior level within the wider business

What They're Looking For

Essential:

* Proven track record leading large field sales teams (10–25+ people) in an Food Service environment
* Solid experience across Foodservice convenience
* Operating experience at Regional Director or Senior Field Sales Manager level (or equivalent)
* Demonstrable ability to deliver growth through teams - not just as an individual contributor
* Confident stakeholder influencer with strong commercial presence

Why join

This is a global FMCG name with genuine momentum behind it - known for backing its people and promoting from within. If you're a seasoned field leader ready to step up into a nationally scoped, strategically influential role, this one's worth a conversation.

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