Key Account Manager (Grocery)
Work Location – Central London/Flexible
Job Type - Full Time
Closing date - 28th October 2025
Who we are…
Elida Beauty is a Global Personal Care Business. We proudly support and nurture our portfolio
of iconic brands globally. Our ambition is to remix classic beauty brands for a new generation,
making them even bigger beauty hits than they were the first time around, to drive
accelerated growth and value creation. Driven by creativity and agility, we unleash the true
potential of beloved brands, ‘Re-Founding’ them using a start-up mentality that always ‘finds a
way’. Elida Beauty is a part of the Yellow Wood Partners portfolio of companies, a private
equity company that invests exclusively in the consumer industry.
Your Role & Key Responsibilities
The purpose of the role is to develop and execute with our customers the customer strategy and business plan. To drive the growth and profitability agenda for Elida Beauty.
Key responsibilities include the following:
* Manage and develop the relationship with key grocery partners across key categories (hair, deos & bathing)
* Be the internal expert on the customer; develop, implement and optimize the customer strategy
* Negotiation of JBPs, trade terms, pricing and funding.
* Manage the customer P&L for the respective categories
* Work in close collaboration with internal teams to ensure plans are aligned to drive the best activations possible across all retailer touchpoints.
* Keep the consumer at the heart of the plan by working collaboratively with our strategy & growth team.
Your Key Tasks:
External
* Develop & maintain strong relationships with customers, extending network outside of the buying teams as appropriate.
* Develop & lead your Customer Business Plan implementation. Reviewing and adapting the plan throughout the year to maximize results.
* Drive annual JBP negotiations and promotional plans with your customers.
* Ensure effective use of trade spend with your customers by evaluating promotional and merchandising activity.
* Land range review opportunities and listings of innovations. Ensure retailer deadlines are met.
* Effectively manage retailer online channels to accelerate growth.
* Manage and negotiate pricing with retailers
* Become an expert in retailer price and promotional strategies.
* Lead key competitor analysis and reporting.
Internal
* Promotional analysis to determine the success of prior promotions, using these learnings to influence future plans.
* Input into the S&OP process including forecasting.
* Work closely with Customer Service to improve operational performance
* Reporting on EPOS sales data on a regular basis, supplementing with any additional insights data where relevant.
* Monitor customer performance by tracking customer contribution and market share for major categories
* Act as active ambassador of Elida Beauty at the customer and of the customer at Elida Beauty
Stakeholder Management and key interfaces:
Internal:
* Channel Controller
* Commercial Director
* Head of Strategy and Growth
* Commercial and Category Strategy Lead
* Brand Managers
* Customer Marketing Managers
* Supply chain team
* Finance
External:
* Customers:
* Marketing/communication agencies (if applicable)
Skills and Experience
Must haves:
* At least 2 years of working experience in Sales or Managing customers (retail or supplier side)
* Proven track record of managing & delivering against sales & margin targets
* Excellent relationship building expertise
* Business development/sales management experience
* Negotiation experience (including JBPs)
* A passion for the Beauty & Personal Care World
Nice to have:
* E commerce/Digital experience
* CCD / Shopper Marketing Experience
* Experience in Beauty & Personal Care Industry / working with BPC brands
Professional Knowledge/Skill Requirements:
Must have:
* Functional and technical knowledge
* Sales: Strong communication and negotiation skills
* P&L – financial acumen
* Relationship building skills
* Problem solving skills
* Negotiation skills
* Synthesis of data and insight
* Intermediate ability with MS excel
* Language Requirements: English
Who we are looking for
* Bias for action, drive for results
* A skilled influencer and relationship builder
* Confidence and fearlessness to take decisions, exercise autonomy.
* A strong sense of ownership and accountability
* Organizationally and analytically strong
* High level of resilience and the ability to perform under pressure
* A problem solver, solutions orientated
* Curiosity: A customer centric mindset
* You love to win and have fun doing it.
Join us…
To breathe new life into iconic brands.
Embark on a transformational journey.
Act with a Re-founder mindset.
Our Mission
We are committed to revolutionizing our manufacturing, packaging, and distribution
processes to benefit our people and our planet. Our re-mixes democratize beauty by ensuring
our products cater to all skin types and hair textures. We are for the many, not the few.
Because we want everyone on the beauty dance floor.
Diversity at Elida Beauty
Diversity at Elida Beauty is about inclusion, embracing differences, creating possibilities, and
growing together for better business performance. We embrace diversity in our workforce.
This means giving full and fair consideration to all applicants and continuing development of
all employees regardless of age, disability, gender reassignment, race, religion or belief, sex,
sexual orientation, marriage and civil partnership, and pregnancy and maternity.
Excited about the Role?
Please apply online. Your application will be reviewed against our requirements, and we will be
in touch to provide you with an update on the status of your application. If you are currently an
Elida Beauty Employee, by applying for this vacancy, you are confirming that you have made
your Line Manager aware of your application and you are eligible to apply for new internal
opportunities.