Brand Marketing Manager – Luxury Fashion
Full-time | Permanent
We are working with a prestigious, high-end fashion house celebrated for its refined aesthetic, contemporary vision, and growing global presence. As they continue to scale, they are seeking a Brand Marketing Manager to shape and elevate how the brand is experienced across all platforms and touchpoints.
This is an exciting opportunity for a marketing professional who combines strategic thinking with creative flair – someone who understands the nuances of luxury and can deliver campaigns that resonate emotionally and perform commercially.
Key Responsibilities
Brand and Campaign Strategy
* Lead the development and execution of integrated brand campaigns across seasonal launches and brand moments
* Manage the brand calendar, aligning product, content, PR, and retail activity
Creative and Content Oversight
* Define the content strategy across web, social, paid media, and print
* Work closely with creatives, stylists, agencies, and content partners to ensure brand consistency and quality
Product Marketing
* Shape product messaging and positioning across campaigns
* Develop go-to-market toolkits, sales materials, and customer journeys
Media Strategy
* Plan and deliver campaigns across owned, earned, and paid channels
* Collaborate with digital teams to optimise performance and engagement
Storytelling and Voice
* Evolve and maintain the brand’s tone of voice across all touchpoints
* Create compelling narratives that strengthen brand connection
Trends and Insights
* Monitor cultural and fashion trends to keep the brand culturally relevant
* Leverage market insights and competitor activity to inform strategy
What We’re Looking For
* 3–5+ years of experience in brand, content, or product marketing within a luxury, fashion, beauty, or lifestyle brand
* A strong track record of delivering creative campaigns that drive results
* Excellent writing, communication, and project management skills
* A sophisticated eye for both visual and verbal branding
* Someone confident in a fast-paced environment, with a collaborative and commercially focused approach
Why Apply
* Influence the direction of an ambitious luxury brand
* Join a talented, creative team with a clear sense of purpose
* Enjoy real ownership, variety, and the chance to build something meaningful